Establishing a brand name is necessary when the reputation, the particularity of the service you provide or the ability to compete in the industry significantly impact the success of the business. Learn how to create a brand for your business.
Marketing
Networking as Your Sole Marketing Vehicle
Networking is simply one of the most important activities in which professionals engage. The problem with networking is that too many professionals don’t do it very well. What’s worse is that some people are terribly intimidated by the process. To succeed in networking, you need to master all parts of the process.
Boost your Revenues by Turning People Away
Home business entrepreneurs need to remember that not everyone is your client. Your business is better off when you carefully choose your target market. You can’t solve everything for everybody.
How Effective are Your Sales and Marketing Funnels?
For the self-employed and small business owners, it’s essential to periodically assess what is and isn’t working in your business, and then to make the necessary adjustments. One of the first steps is to evaluate your sales and marketing funnels.
Top 3 Simple, Feasible and Cost Effective Methods to Promote your Home Business
With the advent of social media advertising has become simplistic, cost effective and especially favorable to a new business seeking to build a reputation. Learn the 3 simple steps to promoting a business.
50 Ways to Market Your Business on a Shoestring Budget
For a startup entrepreneur, getting the word out about the business is critical. However, looking for ways to market the business can be challenging if you have limited resources or simply don’t want to spend too much money in marketing. Here are 50 ways you can market your business on a shoestring budget
Are You Ready to Meet the CEO?
If you have managed to land that all-important meeting with a CEO, don’t delay in your preparation. Invest the effort and time now so you can win the account. Learn how to sell to a CEO.
CONTEST: Win Business Cards For Your Home Business!
We’re pleased to announce that PowerHomeBiz.com, with the support of Uprinting,com, is giving away two sets of 250 pieces Die Cut Business Cards. Join now and win a set of business cards! The contest will run from March 22 – 30, 2011.
The Best Information Comes From Short Questions
There’s no better way to improve the quality of information you receive from a potential customer than by asking short questions. We all can recall far too many times when we’ve sat across the table from a customer we’re trying to help – and we know we can help, if they would just provide us information about their needs and goals.
Finding the Real Decision-Makers in Federal Contracting
The federal government spends over 550 billion dollars every year buying goods and services from businesses of all sizes and types. To do business with the government, it is important to learn the decision making process and identify the decision makers.