RSSCategory: Advertising

Top 3 Simple, Feasible and Cost Effective Methods to Promote your Home Business

April 20, 2011 | By | 6 Replies More
Top 3 Simple, Feasible and Cost Effective Methods to Promote your Home Business

With the advent of social media advertising has become simplistic, cost effective and especially favorable to a new business seeking to build a reputation. Learn the 3 simple steps to promoting a business.

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GroupOn: Small Business Lessons on Coupon Advertising (Part 2)

January 17, 2011 | By | 1 Reply More
GroupOn: Small Business Lessons on Coupon Advertising (Part 2)

Just because the marketing campaign brought additional traffic and customers to your business doesn’t mean that it increases your profitability. Some campaigns can even hurt you! Read about the experience of cafe owner Josie Burke of Posies Cafe.

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GroupOn: Small Business Lessons on Coupon Advertising

January 17, 2011 | By | 4 Replies More
GroupOn: Small Business Lessons on Coupon Advertising

Just because the marketing campaign brought additional traffic and customers to your business doesn’t mean that it increases your profitability. Some campaigns can even hurt you! Read about the experience of cafe owner Josie Burke of Posies Cafe.

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How to Market a New Local Business on a Shoestring Budget

May 22, 2010 | By | 4 Replies More
How to Market a New Local Business on a Shoestring Budget

If you have a new local business, what is the best way to get the word out and find customers, especially if you have shoestring budget? Learn some shoestring strategies to get the word out about your business without busting your bank account.

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Promotional Postcards: Candy for Your Tradeshow Booth

February 17, 2010 | By | 11 Replies More
Promotional Postcards: Candy for Your Tradeshow Booth

If you’ve ever exhibited at a tradeshow, you know that one of the best ways to attract people to your booth is to load it with free stuff. Business cards, t-shirts, brochures, pens — the more you litter across your table, the more traffic you get to your booth. Learn how using promotional postcards can increase the success of your tradeshow campaign.

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Check Your Competition

December 29, 2009 | By | 1 Reply More
Check Your Competition
This entry is part 9 of 11 in the series Home Business End of the Year Review

This entry is part 9 of 11 in the series Home Business End of the Year ReviewCheck out your competitors. You don’t operate in a vacuum. Hence, it is important that you take time to see what your competitors are up to. Big businesses have departments dedicated solely to understanding the competitive landscape. Just because […]

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Assess Your Marketing Strategies

December 29, 2009 | By | 5 Replies More
Assess Your Marketing Strategies
This entry is part 7 of 11 in the series Home Business End of the Year Review

This entry is part 7 of 11 in the series Home Business End of the Year ReviewMarketing is a huge chunk of your daily efforts, both in time and in expense. It is important that you periodically monitor what worked for you in terms of bringing in the most sales, increasing awareness to your brand, […]

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60 Time-Tested Marketing Offers

October 31, 2009 | By | 2 Replies More
60 Time-Tested Marketing Offers

What type of offers from marketers do you respond to? For me, I love free bags from fashion magazines subscriptions, and free cosmetics from beauty brands. I also love free shipping and discount coupons I get from retailers. I also love the rewards program of retailers as well as all the discounts I can get. […]

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How to Advertise Your Business: The Case of Starting an Interior Decorating Business

February 1, 2009 | By | 2 Replies More
How to Advertise Your Business: The Case of Starting an Interior Decorating Business

Doing advertising is not a guarantee that you will reach your target audience. There’s a right and wrong way to advertise a business. Take this question raised today: I’m trying to find ideas on ways I can advertise my interior decorating business. I made really cute fliers but I don’t really get that many calls […]

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10 Tips to Marketing Your Service Business

July 22, 2008 | By | 2 Replies More
10 Tips to Marketing Your Service Business

Whether you run a lawncare or tutoring or cleaning business, here are some ideas on how to get customers for your service business: 1. Many service businesses advertise in local ad magazines and coupon services such as ValPak. Study your competitors’ ads particularly their offers and come-ons for first-time customers. Offer free services that would […]

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