In order to be successful in any proposed business venture, there must be a market opening in the targeted industry. Learn the three steps to creating a market opening.
When selling, there will be instances that the customer may not like your price. Learn how as a small business owner you can correct the problem and complete the sales process.
Trade shows provide a unique opportunity to boost your business. Trade show displays allow you to promote new products, gain leads and ultimately increase awareness of your organization. Check out the Top 10 reasons to have a presence at trade shows.
Networking is an important strategy for marketing and building the reputation of your small business. Here’s a quiz to test your networking style.
Food and food-related products will always be in high demand. But the biggest challenge faced by food entrepreneurs is how to get their products in the grocery shelves. Learn how your food products can be accepted and sold in grocery stores.
Marketing is the first stumbling point for many new businesses. Learn what should be the focus of your initial marketing efforts, especially if it will be some time before your product.
Do you now own an iPad or other type of tablet and you’re wondering if you should use it on a sales call. Here are 6 quick rules to consider.
We all have at least one – a highly demanding customer. Despite everything we do for them, we are simply are not making any money from them. These unprofitable customers affects your bottom line profit. Learn how to deal with unprofitable customers.
Chances are that your small or home business will lose sales. Do you take the time to study why you lost the sale? It is important to look at the reasons why you lost the sales, and make sure to incorporate the learnings in your next sales call.
Every customer has a price range where they are willing to make a decision without any further thinking. Knowing your customer’s price tolerance ratio is critical.