Stories have a way to drag us into the narrative and keep our interest until the very end. The power of the stories made the marketers thinking, can we use it for business purposes? And the answer is yes. The effect of such content has turned storytelling an imperative in marketing. It can help you to connect with the customers, build trust, and drive customer engagement. … [Read more...] about Business Storytelling: 7 Tips to Drive Customer Engagement
Getting Customers
3 Unconventional Ways to Find New Clients
Without new clients, your business will stall, so it pays to be proactive. You can post ads locally and online or rely on word of mouth marketing to boost your brand message. These strategies are all proven and likely to prove effective, but it’s worth thinking outside the box, too. In this article, we suggest a few ways to find new clients that are less than conventional. … [Read more...] about 3 Unconventional Ways to Find New Clients
Best Practices for Lead Generation in Telemarketing
50% of qualified leads will be unwilling to purchase from your organization, according to Neil Patel. This means that half of your efforts for lead generation will be futile, and the success rate of the other half will depend on how you approach the situation. Sure, you can bombard the rest of your leads with calls and emails urging them to buy from your organization, but this … [Read more...] about Best Practices for Lead Generation in Telemarketing
How to Better Grow and Organize Your Leads
There are a number of key ingredients that go into making a business successful. One can also argue that all these ingredients need to be in sync with one another at all times, which means constantly tracking and being aware of all aspects of the business. While it may be hard to rank these determining factors of success, leads are something that many would place near the top … [Read more...] about How to Better Grow and Organize Your Leads
4 Tools Every Contractor Needs for Their Customers
As a contractor, your goal is to give your customers high-quality work. Your goal is always to do the best job you can at a fair price for your client. You need to find the balance between offering lower prices than the competition and making a reasonable living for yourself and your family. The quality of your work will most likely be the deciding factor in the success or … [Read more...] about 4 Tools Every Contractor Needs for Their Customers
