83% of people trust the information they find online compared to what they are told by a friend, colleague, or brand. If inaccurate, falsified, or unfair results about your brand show up in search, it can significantly affect your ranking and brand’s image. Thus, to effectively fight negative search results, you need to track and monitor negative feedback continuously. And … [Read more...] about How to Deal with Negative Search Results and Protect Your Brand Reputation
Before inbound marketing took over, businesses were able to gently position themselves in front of the customers using traditional marketing tactics, such as television, newspaper ads, and radio advertising. However, with the advent of the internet, social media, and changing consumer behavior, brands were forced to switch to modern advertising methods to remain visible. It’s … [Read more...] about How to Combine Inbound Marketing with Outbound Marketing to Amplify Results
The start of the year is a time for reflections and resolutions, it's also a time for action. If your small business website is in need of some TLC now is the perfect time to give it the attention it needs. This year promises to be an exciting one for SEO with Google intending to make changes to its algorithm in the Spring, add to that development in voice and video SEO and you … [Read more...] about Optimize Your SEO for the New Year
We all know that despite the pages and pages of websites that will show up after you click ‘enter’ on the Google search bar, only the first page deems relevant. So, how do you make it to the first page? With the World Wide Web’s quick-changing domain system, it’s hard to stay inside the loop. However, with the help of search engine optimization (SEO), it is possible to give … [Read more...] about Why Businesses Need SEO To Take Their Brand To The Next Level
If you choose to hire a backlinks agency to handle your website’s link building, then you must pick the best. Picking a random company will only frustrate you when you realize you paid for unworthy services. Many people are now self-proclaimed link building professionals, which can confuse you when trying to choose the most legit and suitable one to work with. To help you avoid … [Read more...] about Mistakes to Avoid When Choosing a Link Building Services Agency
When I first launched my computer repair business, targeting suburbs in my local area, I used a number of marketing strategies. I tried a traditional leaflet drop, reaching 5000 homes but with little return on my effort and investment. I launched a Google Ads campaign (then called Adwords) which proved hugely successful and was my main source of leads in the coming years. But … [Read more...] about Marketing Your Local Business With Google My Business
Email is an important communication and marketing tool for every business. It is convenient, fast, and personal without being intrusive. You can manage your sales without having to make calls or leave your office. Keep reading to learn about a few tips to manage your sales in your inbox. Subject Line The subject line of your sales email should be short, personal, and … [Read more...] about Ways to Manage Your Sales Without Leaving Your Inbox
Bitcoin trading is one of the recent technologies that have come into the trading sector. It is widely accepted by a lot of people but not completely by all the traders. Some people still take the concept of Bitcoin with a pinch of salt, and this is because of the rumors that revolve around this particular form of the trading system. Some of the traders a going an extra mile to … [Read more...] about Things that Every Video Content Creator of Bitcoin Must be Aware Of
Anyone with an online presence has probably spent a considerable amount of time perusing the world of Search Engine Optimization (SEO). Optimization can seem like a huge task, and it certainly does take some effort to build a network of pages that are perfectly tailored for content and optimization for search engine queries. But the effort is well worth it. The ability to draw … [Read more...] about Are Free SEO Tools Worth It?
A lot of people get cheated on by their freelancers or SEO agencies. They fall victim to over-promising and exaggerated sales pitch which includes monthly reports and website audits. But the agencies usually fail to deliver the clients all that was promised. Now, we can not blame the SEO agencies or their clients entirely. SEO reports are undoubtedly the most challenging to … [Read more...] about The SEO PowerSuite Review: What Makes It The Best Internet Marketing Tool?