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Advertising Strategies
Learn how to effectively advertise your business and get the results that you want.

 

 Featured Articles
13 Elements of a Winning Small Business Advertisement
Elements of a Successful Advertising Campaign
10 Tips on How to Make Your Advertising More Effective and Cost Less!
Four Steps to a Winning Ad
What is the Most Effective Way to Advertise?

Choosing the Right Advertising Medium for Your Small Business

Getting Off the Advertising and Sales Rollercoaster
The Skinny on Newspaper Advertising
Successful Print Advertising Designs

Advertising Campaigns that Get Result
33 Things Your Advertising Representatives Never Told You
How to Advertise Your Business: The Case of Starting an Interior Decorating Business

Radio Advertising
Radio Advertising: Get Sales through Immediate Response

Using Talk Radio To Market Your Small and Home-Based Business
Radio Marketing: How To Get Invited To Guest On Radio Talk Shows
Effectiveness of Radio Advertising  

Yellow Page Advertising
Common Yellow Page Advertising Mistakes
How to Critique Your Own Yellow Page Ad
Local Search and Internet Yellow Pages - A Whole New Vocabulary for Small Business Sales
Advertising Your Pages in the White Pages
Consider these Pressing Facts Before You Renew Your Yellow Page Ad

  Featured E-Books
 

 

Checklist for Starting a Small Business
This e-book is your step-by-step guide to starting your own home business. 

 

 
  Must-Have Books on Advertising Your Business
 
Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success
Advertising Without an Agency: A Comprehensive Guide to Radio, Television, Print, Direct Mail and Outdoor Advertising for Small Business
1001 Advertising Tips
Rapid Response Advertising
Do-It-Yourself Advertising & Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, and Much More
Streetwise Do-It-Yourself Advertising: Create Great Ads, Promotions, Direct Mail, and Marketing Strategies That Will Send Your Sales Soaring

 

 
  Recommended Magazines
 
Sales & Marketing Management
Brandweek
Marketing News
Journal Of Marketing Research
Journal Of Marketing

 

 
  Book Reviews
 
How to Become a Rainmaker
Marketing Without Advertising
Home-Based Business for Dummies
The Entrepreneurial Mindset: businessThink - 8 Rules for Getting it Right 
Succeeding in Business - Shakespeare Style
Understanding Basic Business Principles

 

 
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