Recruit or Die: How Any Business Can Beat the Big Guys in the War for Young Talent

Diversity is one of the most difficult, and sometimes controversial, aspects of college recruiting. Learn some guidelines for approaching this unique front in the war for young talent.

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Book: Content Rich: Writing Your Way to Wealth on the Web

Read about the book "Content Rich: Writing Your Way to Wealth on the Web" by Jon Wuebben and the key benefits you can get in terms of growing your online business.

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Analyzing Your Website’s Copy and Usability

A lot of web pages and web sites out there could use a little improvement in the copywriting department. Learn how to approach your website copy analysis from this excerpt from the book "Content Rich" by Jon Wuebben.

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How to Earn the Trust of Your Website Visitors

There are sites that you visit more often than others, while there are some sites you visit only to click away a few seconds later, never to come back again. What makes people come back to their favorite sites over and over again?

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Price Increase: How to Sell to Your Customers

Are customers threatening to switch vendors because you plan to increase prices? Learn how to communicate and sell your price increase to your customers

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Sales Motivation: Are You Driven to Distraction?

Now more than ever, you need to stay tightly focused on your goal if you expect to keep your level of sales motivation up. It becomes far too tempting to start chasing after the latest trend when things are not happening at the rate you expect them.

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Intellectual Capital and Your Sales Career

Companies don't fail due to a lack of financial capital. They fail due to a lack of intellectual capital. Learn the key role of sales in avoiding business failures.

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How to Save Money when Buying Home Office Equipment for Your Startup

If you are ready to equip your home office, consider the following ways you can save money in your purchase of computers, printers, camera or other equipment.

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Book: Print-On-Demand Book Publishing

If you are a writer or an author, read the book Print-On-Demand Book Publishing to learn about the more profitable business model of book publishing using Print-On-Demand (POD) book publishing technology.

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Book: The Publishing Game: Publish a Book in 30 Days

Thinking of publishing a book? The Publishing Game: Publish a Book in 30 Days by Fern Reiss shows the reader the tasks necessary to set up a successful publishing company and turn a manuscript into a published book.

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Book: How to Become a Better Negotiator

The ability to negotiate effectively is an essential life skill. Learn about the book "How to Become a Better Negotiator" by Richard Luecke and James Patterson

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Sales Lessons Learned From Selling in a Recession

Some sales professionals prospered while others suffered. Here are key sales lessons that can be learned from selling in a tight economy. These will help you succeed in the upcoming year.

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