Many small business entrepreneurs are sometimes afraid to discuss their fees. Learn the seven common reasons regarding this fear, and what can be done.
Other Marketing Strategies
Learn how you can use voice mail to increase sales, as well as the common mistakes you need to avoid when leaving messages for your prospects and customers.
Sponsorship is an effective, yet commonly overlooked, marketing strategy for local businesses. Many small businesses look at sponsorship as the purview of big businesses, especially for major sporting events. Sponsorships offer unlimited opportunities to broaden your competitive advantage by increasing your credibility, image and prestige in sponsoring events attracting your target market. There are a […]
Public speaking can be an excellent way of promoting a business. Learn how to attract clients and market your business through public speaking
Pricing is more than just about numbers; it is a play on perception. In many cases, the psychology of pricing is more important than the actual price itself.
Determining the right price requires a basic understanding of both your financial and business goals. Here are a few principles on pricing to consider.
As a professional service provider you face special challenges promoting yourself to potential clients. Learn how to successfully sell your professional services.
Increasing the visibility of your business should be a key goal of your day-to-day operations. A visible business enjoys top-of-the-mind awareness among existing and potential customers. Whenever customers think of making a purchase, they normally buy the product or service that they first think of — and that is the business that is most visible […]
Product demonstrations are a very effective way in marketing your product and connecting with your buyers at a very low cost. Learn how to use product demonstrations.
A ringing telephone indicates that your marketing efforts are working. Learn how to transform your telephone into one of your most powerful marketing weapons