Suzanne Bates, author of the new book “Motivate Like a CEO: Communicate your Strategic Vision and Inspire People to Act!” has written a very timely article on what business leaders can learn from the communication style of President Obama:

What can leaders learn from Barack Obama’s approach to communication? It really isn’t about style. Every leader has to develop his or her own style, from interpersonal to platform skills. You find a way of communicating with people that is honest, effective, and authentic to you. The real takeaway from watching Mr. Obama begin his presidency is that in challenging times, leaders know that communication is everything. Sheperding your organization through the turmoil our economic meltdown requires you to put yourself at the center of the communication universe. You cannot view the communication “function” as such — something that “other people” manage and execute. You have to stand right there and make sure it happens — position yourself in the middle of the loop.

Read the full article “What Small Business Entrepreneurs Can Learn from Barack Obama’s Communication Style”