If you’ve always loved photography or have long been the favorite family photographer during outings, then perhaps it is time to start cashing in on your hobby or talent. Starting your own home-based ID photography business is not as hard as you think. Also, if you happen to wow a few clients with your shots, it can be a good source of income.
In this article, you will be guided through five basic tips to help you get started as a home-based ID and passport photographer right from your house, garage or basement.
1. Choose Your Niche
When starting anything new, it’s best to always draw the line. The same applies to photography; in this instance, you are setting up a home-based ID photo business. Once you identify that niche, it becomes easier for potential customers to find you and for you to find them too.
There are several photography niches you can choose from. However, be sure to clearly indicate that you are a specialist ID and passport photographer. This will help you better leverage your talent, budget and space.
2. Invest in Good Studio Equipment
Remember, you are on your way to hopefully becoming a pro photographer (if you aren’t already). This also means that you have to take great pictures, and great shots are much easier to achieve with better equipment. Some of the equipment you would need to include a high-resolution camera with a variety of lenses, a lighting kit – portable or stationary, depending on your photography niche. If you are working with a small budget, then perhaps you can opt for a fixed lighting system. Also, be sure to take out equipment insurance too.
3. Use a Good Processing and Editing Software
A lot of effort and skill go into photo editing and processing. Some of what is required include a good photo printer and a computer with the required processing software installed. Since you will be taking a lot of photo ID’s and passports photographs, it is recommended that you opt for a passport photo software for your photography business that is easy to use, has a variety of useful editing features and is very affordable.
4. Find A Good Spot
Despite starting your photography business at home, you want to make sure that your work area is both comfortable and professional enough to welcome clients. Using a dedicated space such as your garage, basement or an unoccupied room ensures that you can always keep your work and equipment separate from your family and daily life.
5. Spread the word
Now that you have your equipment, processing software, and a good spot, it is time to tell the world that you are open for business. First, ask friends and family members to tell other friends and family members. In addition, putting out a sign or sharing a leaflet can also go a long way. After that, go to different social media platforms and spread the word about your new profession. You may also want to consider setting up a separate business profile or creating a personal website to reach out to more clients.
At this point, you should be good to go. But remember, photography is an art. Above all else, if you let your customers experience that art in its truest form, they will be happy to come back again and recommend you to a friend.
- 85 Books on Starting a Photography Business
- Starting a Home-Based Photography Business
- How to Start a Wedding Photography Business
- Marketing and Pricing Your Photography Business
- How to Price Your Wedding Photography Business