Tag: Book Excerpt
Read book excerpts from the best business books for small business owners and entrepreneurs.
Emotions play a critical role in buyers’ decisions. Learn some techniques to enhance the emotional impact of the stories you tell buyers.
Self-promotion is an important attribute for getting ahead. Read an excerpt from the book “Brag! The Art of Tooting Your Own Horn Without Blowing It” by Peggy Klaus
People want to know: Why is ethics in such a terrible state? Read an excerpt from the book “There’s No Such Thing As “Business” Ethics: There’s Only One Rule for Making Decisions”
Book Excerpt Always Take the Job That Offers the Most Money After you have decided what you want to do–whether it is banking, advertising, manufacturing, or something else–go to work for the company that offers you the most money. If you have not decided what kind of career or industry is for you, then take […]
From the book “The Enthusiastic Employee: How Companies Profit by Giving Workers What They Want” by David Sirota, Louis A. Mischkind, Irwin Meltzer, learn the 16 myths on employee and performance management