How often does your customer need to buy your products? Is it something that they need only once, never to buy again? Or are your products something that customers will buy again and again? For many types of products, the fastest way the business can reach its volume targets and increase sales is for the product or service to be needed over and over again. This is how the … [Read more...] about Does Your Product Have Repetitive Value?
Business Types
Recession Lessons for Small Independent Retailers
As an independent retailer, your goal is to get your retail business on more solid footing. For most, the emphasis naturally falls to rebuilding sales, and success or failure may very well hinge on inventory management. For a number of years, until the recession hit in full force in 2008, independent retailers had the luxury of not having to manage their inventories too … [Read more...] about Recession Lessons for Small Independent Retailers
How Your Retail Store can Wow Customers
It's tough to get customers to your retail store -- and tougher still to make them to return again and again. For your retail business to succeed, the key is to provide customers with a great shopping experience. What is a Great Shopping Experience? But what is a "great shopping experience?' The University of Pennsylvania released a study a few years ago on retail shopping … [Read more...] about How Your Retail Store can Wow Customers
How to Earn Money from Your Product
Did you develop a new game or software? Did you invent a new unique product? Developing the idea and creating the product are the first steps. The next question to ask then is: How do you earn from a product that you developed or created? In order to realize the full earning potential of your product, you will have to provide your business with financial support, to properly … [Read more...] about How to Earn Money from Your Product
How to Start a Retail Business
I've been speaking lately to more and more people who are thinking about starting up a retail business. For the most part, these are folks who've not been in retail before, but have great ideas for offering customers something new, something different, something compelling. They've got the entrepreneurial bug. From retail merchandising to engaging customer interactions - there … [Read more...] about How to Start a Retail Business