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Finding Cross-Marketing Partners: Is It as Easy-Breezy as It’s Made Out to Be?

Cross-marketing partnerships are a smart and effective way to cut through the saturated online marketplace. They can help you build your network, strengthen your expert credibility and make for wider exposure much faster than you could hope for going it solo. If you’re a forward-thinking entrepreneur, chances are you’re engaging in or thinking of engaging in cross-marketing partnerships. But is finding cross-marketing partners as easy-breezy as it’s made out to be?

Starting a New Business: From Vision to Implementation

Starting a Business

With small business loans declining, entrepreneurs must give great forethought prior to launching themselves onto the entrepreneurship track. Learn the 3 principles you need to successfully start a business.

Who Protects Your Greatest Vulnerability?

Managing a Business

Just like a professional quarterback, you are incredibly valuable. You are valuable to your company, your colleagues, your staff, your family, your friends, your community, and just as important, to yourself. Like a quarterback, you have a blind side that must be protected at all costs.

20 Tips From a Sales Coach to Increase Sales Productivity

Sales

For your business to succeed, it is important to sell more. Here are 20 quick tips to help you increase your sales productivity.

Should You Hire a Tax Professional Full Time?

Tax Management

Tax preparation season is just around the corner, which means it's time to get out the books and go over your small business operations as you prepare all those required tax forms. Learn the advantages and disadvantages of hiring a tax professional full time.

Mobile Marketing – Will it Work for Your Business?

Marketing

Learn some of the different kinds of mobile advertising that are currently available and how they work. Marketing on a mobile phone has become increasingly popular ever, and you may want to consider whether mobile advertising will work for your small business.

Understanding How Price Affects Your Customers

Sales

Have you ever really considered how price affects your customer with regard to their perceived benefit? Too often, we use a simplistic approach to determining a price – figure the cost to produce a product or service, tack on some arbitrary percentage, and call it good, right?

10 Article Writing Mistakes

Internet Marketing

Are you unknowingly writing articles that simply annoy your readers? If you are making the 10 article writing mistakes below, then I'm sorry to tell you – but "YES!" you are. Here are 10 ways to make sure your article readers do NOT become prospects and customers.

When Cutting Prices: Are You Giving Away Your Profit?

Sales

Are you thinking of cutting your prices to win a customer? Remember this: Cutting your price to secure the initial deal only does one thing - it takes profit out of your pocket.

Why You Don’t Need a Website

Online Business

Yes, that’s right, your eyes aren’t deceiving you; the title does indeed read “you don’t need a website”. You see, in the present day, it is better not to have a website at all, rather than have a substandard website that misrepresents your business.

Top 10 Tips for Managing Down

Managing a Business

As your business grows, you will soon be managing people. The skills, however, in managing employees and starting a business are often different. Here are 10 tips to help you become the type of manager that everyone wants to work with.

3 Ways New Business Owners Can Prep For Tax Season

Tax Management

Getting ready to file your first tax return for your new business? Regardless of what type of business you started last year, there are some important things that you should be doing to get ready to file your first return.