Business Lessons from “Follow the Other Hand”
The book "Follow Your Other Hand" cleverly uses magic to explain how a business can use strategy and innovation to shake up tired assumptions and practices.
Read more5 Basic Rules of Internet Marketing
We have used a variety of methods on internet marketing to attract and retain visitors to our site. Some worked; some didn’t. Here are 5 basic rules of internet marketing.
Read moreHow to Use Marketing to Beat Your Competitors
The key to success is to know your competition and understand the obstacles you need to overcome. Learn how to beat your biggest competitor by marketing your business effectively
Read moreHow to Create a Killer Business Plan
You've got the idea, now package it well. The way you present your company and vision determines whether you get the right financial partners and the right deal.
Read moreHow to Win a Big Account and Sell to Big Companies
Winning a huge account can be an important step in the success of your new startup business. The big accounts – whether you are looking for your product to be widely distributed or a big corporation using your services – are usually the largest and most profitable accounts. However, selling to big companies is tough. Big corporate clients typically look for a strong brand and/or wide customer portfolio – neither of which your startup possesses. Plus, there’s so much competition at that level as everyone, including other big companies or well-established brands, wants to get that business. In fact, it
Read moreLessons from the Success of Starbucks
Small businesses may not have the resources to duplicate Starbucks' winning strategy of opening a store at every corner, but there are some factors that small businesses can do to emulate the success of Starbucks.
Read moreDevelop a Corporate Marketing Kit
In your corporate marketing kit, you will have guidelines for different types of advertising. Set yourself up for success and develop a corporate marketing kit for your business.
Read moreNo-Cash Strategies to Start or Grow a Business
It takes money to start a business or expand an existing operation. But as a growing number of people are discovering, it IS possible to start or grow a business using none of your own cash.
Read more10 Must-Have Qualities for New Entrepreneurs
There are 10 key qualities that are absolutely necessary for entrepreneurs to succeed. Some of these you may already have as a part of your personality while some will need to be developed consciously.
Read more10 Tips on How to Save Time
Here are ten time saving techniques to get at least one more hour out of your day of additional productive time. Learn how to save time.
Read moreHow to Sell to a Big Company
5 Actions You Must Take to Assure a Successful Invention
When you have a new idea for a product or service, here are 5 crucial actions you must take. Learn how to be an inventor and create a successful invention.
Read more