For many of us, the idea of getting free publicity can be a confusing and daunting task. So why do it? Because free publicity really works and if you are looking for ways to attract new customers to your internet business, free publicity is by far one of the best ways to do it. I am going to share with you five key steps to getting free publicity for your products. They go … [Read more...] about Learn the Five Key Steps to Getting Free Publicity
Public Relations
4 Steps to Writing a Newsworthy Press Release
When running a business, whether it is located on Main Street in your town or online, publicity is essential. When a small business has little or no advertising budget, the best thing for the owner to do is to get people interested in your company. How do you do that with a limited budget? Write a newsworthy press release and send it to the editors of local and national … [Read more...] about 4 Steps to Writing a Newsworthy Press Release
How a Publicity Virtual Assistant Can Help Market Your Business
In today’s trying economy, it is difficult to succeed. There's so much more competition out there that small businesses are finding it tough to compete in the marketplace. So what’s the answer? Easy, hire a publicity virtual assistant to help with all your PR needs. A publicity virtual assistant specializes in helping clients get more PR. They can handle everything from … [Read more...] about How a Publicity Virtual Assistant Can Help Market Your Business
Public Relations Strategy for Your Small Business
Public Relations involves a variety of programs designed to maintain or enhance a company's image and the products and services it offers. Successful implementation of an effective public relations strategy can be a critical component to a marketing plan. A public relations (PR) strategy may play a key role in an organization's promotional strategy. A planned approach to … [Read more...] about Public Relations Strategy for Your Small Business
How Local Media Can Help You Grow Your Business
While it's true that national media attention can bring great rewards to any business, it's the local media that reaps immediate benefit and where small business owners should concentrate their efforts. Why? Three simple reasons why local media works: 1. Hometown Favorite Local media outlets look for local success stories. You have a much better chance of getting coverage … [Read more...] about How Local Media Can Help You Grow Your Business