Twitter has recently made its Twitter Analytics available to all users. It will give you information and data on how your tweets have performed. Learn how to use Twitter Analytics for your small business
Social Media
SEO or Social Media: Making the Choice
SEO and social media are important marketing mechanisms. But do you have time to effectively work on both of them? Learn the pros and cons.
Facebook Ads: From Click-Through to Conversion
Scenario: You are running ads campaigns through Facebook and have an Ok click-through, but people don’t convert as expected. This is actually quite a common issue and therefore here is four tips to help you on the way to avoid paying for ads that doesn’t generate any revenue back.
How to Use Pinterest to Market Your Business
Pinterest is a new social media platform that is growing rapidly. Learn how to use Pinterest to market your business
Social Media and Business: Challenges of Small Business Owners
Using social media is often not easy for small businesses. To create an effective social media presence, you need to have a well-thought out plan, and time to execute them. Learn some tips on how to use social media for your small business.
How to Use Twitter for Your Small Business
For small businesses with no marketing budget, the free microblogging site Twitter can be a powerful means of reaching customers and getting the word out. Learn how your small business can use Twitter.
What to Say on Twitter, Facebook and Other Social Media Sites?
When it comes to social media, one of the first questions asked by home business entrepreneurs is: “What will I say on Twitter or Facebook? How will I use these social media sites?” Hint: it’s not conversations, but quality content.
Online Marketing and Reputation Management: Why it is Important
With social media and blogging platforms, real time, in-the-moment commentary about companies and individuals is now possible. When negative commentaries are posted under a person’s name or brand’s name — this information can linger online and cause loss of income, distrust, lack of respect and unexpected challenges. Learn about the importance of reputation management in the age of online marketing and social media.
The Five Key Components of Web 3.0 Marketing
Web 3.0 marketing describes the next wave that is already taking place and is the shift from Web 2.0. The key driving factors to Web 3.0 marketing include browsing habits, browsing methods, more intelligent information, the experience we’re looking for, and the openness of the Web. Learn the 5 key components of Web 3.0 marketing
What Congressman Weiner Can Teach Small Businesses about Social Media
Rep. Anthony Weiner (D-New York) is currently embroiled in a controversy after a lewd photo was sent from his official Twitter account to another woman not his wife. This scandal demonstrates the risks to using social media. Here are some lessons that the scandal involving Congressman Weiner can teach us on how to use social media.