With social media and blogging platforms, real time, in-the-moment commentary about companies and individuals is now possible. When negative commentaries are posted under a person’s name or brand’s name — this information can linger online and cause loss of income, distrust, lack of respect and unexpected challenges. Learn about the importance of reputation management in the age of online marketing and social media.
Are you unknowingly writing articles that simply annoy your readers? If you are making the 10 article writing mistakes below, then I’m sorry to tell you – but “YES!” you are.
Here are 10 ways to make sure your article readers do NOT become prospects and customers.
When you own a business it is extremely important to get your name and business brand out to the public. We, as business owners, are always looking for new and cost effective ways of doing that. We do not want to settle into a routine because it works. We should always be looking for fresh new ideas to spread the word about what we offer with our business.
If you want your business to thrive and grow, you need to be actively marketing the business. To really become successful, you must integrate your marketing plan into your daily, weekly, and monthly to-do list. Here are 10 general marketing strategies that you need to be doing to reach your target markets and grow your business.
Repurposing content is all about presenting the same content in a variety of different ways, or using different mediums to present the same content. Learn how you can manipulate content in order to provide the same content in any number of different formats.
One of the biggest changes in search in recent months is the introduction of real time search. Search engines – Google, Yahoo and Bing – now incorporate social media posts and other types of content in their search results. Learn how you can make sure that your site remains visible in the search results.
Web analytics tools are meant for collecting, measuring and analyzing data to understand web usage and trends. However, web analytics goes beyond telling you how many people visited your site or where they came from. It can be a powerful market research tool that can tell you a great deal about your consumers, your website as well as your product. How does it work and what is web analytics? We spill the beans.
Increase your blog’s traffic by pushing to your subscribers all your content for the day via email. Learn about Feedburner’s email subscription feature and how it can grow your blog’s audience and encourage repeat visitors. This post is part of the series “How to Grow Your Blog: Increase Traffic And Visitor Engagement”
An affiliate program is one of the most common ways you can use to earn money from your websites. It is a way of matching online retailers with other websites who can bring them the customers they need, in exchange for a commission. However, affiliate programs are not without risks. Here are 10 things that you need to consider and watch out for when using affiliate programs to monetize your website.
One of the best shoestring marketing strategies is to get press mentions, yet not many small businesses go for it. Most think that the only way to do it is to hire a publicist, which they do not have the resources. Others simply find the idea of pitching their businesses to the media too daunting. Learn how to get press coverage for your small or home-based business.