In our site Women Home Business, most of the entrepreneurs we interviewed attributed their online success to one thing: the quality of their customer service. They do not have deep pockets to advertise in national TV, or the resources to create a massive publicity campaign. Some don't even advertise at all. Yet their online businesses have been successful, and it is due to one … [Read more...] about How to Get Loyal and Repeat Customers
Referral Selling
How to Nurture Loyalty in Your Clients
Nurturing loyalty in your clients is the number one tool for building and stabilizing your business. A loyal following is worth more than any type of advertising because it creates a foundation from which to build upon. It's much easier to increase sales if others are out talking you up then to find sales from scratch every single time. It's also tons less expensive. So how … [Read more...] about How to Nurture Loyalty in Your Clients
Forget Cold Calling; Referral Selling is the Best Sales Strategy
Cold calling, the process of contacting someone who do not know you or expecting your call, is a waste of time, according to the book “No More Cold Calling(TM): The Breakthrough System That Will Leave Your Competition in the Dust” by Joanne S. Black. The industry standard response rate for cold calling is a mere 2 percent. Ms. Black writes, "I don’t believe anyone should … [Read more...] about Forget Cold Calling; Referral Selling is the Best Sales Strategy