Often you may hear about what a business plan consists of. While including the necessary items is very important, you also want to make sure you don't commit any of the following common business plan mistakes: 1. Putting it off. Don't wait to write a plan until you absolutely have to. Too many businesses make business plans only when they have no choice in the matter. Unless … [Read more...] about 8 Common Business Plan Mistakes
Mistakes to Avoid
There is a special kind of camaraderie amongst entrepreneurs. It is a bit like belonging to an exclusive club, where members celebrate the freedom of business ownership. And while freedom may be the motto, only a small percentage of entrepreneurs are truly free. Instead of running their businesses, they let their businesses run them. Are you running your business or is it … [Read more...] about Are You Running Your Business or Is it Running You?
One of the most reasonable approaches to surviving an economic downturn is to slash all unnecessary business expenses. In their panic to save money, wild-eyed and frothy-mouthed entrepreneurs begin looking suspiciously at their marketing plans. On the surface, advertising cutbacks would seem to be a logical choice. Why Entrepreneurs Make the Mistake of Cutting Their … [Read more...] about How Cutting Your Marketing Can Kill Your Small Business
This is a pretty tough global economy and it is critical for a company to leverage every bit of their marketing resources. So, if this is the case, why are so many companies shooting themselves in the proverbial foot by breaking some of the most fundamental rules of marketing? It's a very simple question with complex answers - here are some of the marketing mistakes to … [Read more...] about Fundamental Strategic Marketing Mistakes to Avoid
When starting a business, you are bound to make mistakes. The key is to make sure that the mistakes you commit are not fatal to your business. From the book So, You Want to Start a Business?: 8 Steps to Take Before Making the Leapby Ed Hess and Charles Goetz, here are nine killer mistakes to avoid when starting a business: 1. Choosing a bad business opportunity. The … [Read more...] about 9 Killer Mistakes to Avoid When Starting a Business