Tag: Business Books to Read
How can you make your marketing delivery sizzle? Read the book ‘Secret Sauce: How to Pack Your Messages with Persuasive Punch” by Harry Mills.
Emotions play a critical role in buyers’ decisions. Learn some techniques to enhance the emotional impact of the stories you tell buyers.
Do you want to earn money from home but don’t know how? Read about the book Work From Home Ideas 463 Ways To Make Money From Home. By Christine Clayfield
Companies that don’t innovate die. Learn the things you need to do to create and profit from technology from the book Open Innovation by Henry Chesbrough
When you are looking for what books to read when starting a small business, start with these books. You can start by getting a general overview of entrepreneurship and then find detailed information about specific aspects that you need to know in your business.
In the book Just Listen: Discover the Secret to Getting Through to Absolutely Anyone, Mark Goulston provides brilliant yet doable techniques for getting through to others
In a world full of options in every product and service category, how can we explain people who stick with specific brands? Read about the book The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience