Shaping Ideas into Profitable Businesses

June 12, 2001 | By | Reply More

QUESTION ON Shaping Ideas into Profitable Businesses

I am reaching out, with no success, to join with others in the formation of creative or high concept new business ventures of the kind that are interesting to me. But I’m getting no response to my proposals, nor am I finding others in the same position as myself, that I might join with. All I find searching the web is MLM! One fellow, locally, who finally found time to talk with me about a toy he wanted to develop, only then tried to inveigle me into telemarketing for a restaurant! And, Online, I have worked very hard to try to recruit the expertise to help form a business venture and raise Capital for a software engineer with a revolutionary concept. But, after six months, when I actually found an MBA who expressed enthusiasm, to my horror the software engineer stonewalled the MBA and went into hiding. Now the MBA is alienated. And things have gone downhill from there. All damage control has failed. And, to further complicate matters, I am subject of slander by other parties entirely, who seem to have interjected themselves into this corner of my life as well. I am just out of moves to make. What can I do?

– Aaron


Advice by Tammy Harrison

Dear Aaron:

How many times did Einstein fail before coming up with an invention that was marketable? How much money goes up in flames when NASA launches in the name of scientific research? Sometimes it can take years of failures and a whole lot of money before you hit on the one big idea that brings success.

It sounds to me like you are trying to be the middleman in these capital ventures, putting an inventor together with someone who can help get the product off of the ground. This is called middle management, and if you are educated on the tales of corporate America, it is the middle management faction who are being eliminated. Additionally, you are trying to deal with scientific personalities, and unless you have a degree in psychology, you are probably going to hit some stumbling blocks.

ideas manMy suggestion is to take ONE idea, only the one that you have the most faith in. Do the absolute best you can with and for that idea, to help it grow and to turn that dream into reality. When you spread yourself out so thin, you are not giving everything you have or can to any particular idea. Take that ONE idea and start building it, first as a business through a business and marketing plan and then take it to the public. Become an expert in the areas you are weak in. Listen very carefully to those who offer wisdom. Research until you are blue.

Once you have raised that one idea, from the ground up, you will have accomplished a great success–whether it be a marketable product or not, you will have the experience and expertise to move on to the next grand idea. Wishing you the best,

Tammy Harrison

Recommended Resources on Home Based Business Ideas

Tammy Harrison is a successful home-based working mom for over five years. She holds a degree from Mizzou in Consumer Economics. Her business focuses on Marketing and Creativity for Small Businesses as well as numerous other small businesses.

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