I hear it all the time: “I want to expand my business, but I don’t know how.” Many online small business owners have this challenge. In all actuality, it’s not a business problem; rather a creativity problem.
For any given industry, there are dozens of ways to expand, reach new customers, develop new products, and offer more services. However, the struggle comes with trying to think of new ideas.
These are all questions that can seem overwhelming to someone stuck sitting in front of a computer all day.
One way to open your mind to new possibilities is to get creative. When your creative juices start flowing, all sorts of ideas pop into your mind. Some may seem silly or inconceivable, but others will cause you to have “light bulb moments” where you’re amazed that you didn’t think of the idea before.
To break the monotony and open the floodgate of creativity, try doing some of the following. They are all “kid-like” activities designed to eliminate the humdrum business thinking you’ve become accustomed to and free your mind to unlimited possibilities.
1. Walk barefoot on the grass.
When was the last time you took your shoes off and strolled around your yard? While you’re walking, notice the birds in the trees, the crickets beneath your feet, and the shapes of the clouds overhead. Take time to just relax and dream again.
2. Buy a set of building blocks.
Or you can borrow some from your children! Use your imagination to construct anything you want. Be unique — think like a kid and create a true masterpiece.
3. Forget about being wrong.
Kids never care if they’re wrong. If you tell them they can’t do something, they simply say, “Oh yes I can!” Rather than looking at new business ideas from an “it’ll probably fail” point-of-view, take the “oh yes I can” stance.
4. Rearrange your office or workspace.
Sometimes just the slightest change in your routine can spark creativity. Change the placement of your desk, add some plants, hang an overhead light, or alter some other aspect of your workspace.
When you take the time to nurture your creativity, it will pay off in ways you never imagined. And isn’t that the point? Learn to imagine the unimaginable and make your business soar!
Recommended Books on How to Be Creative:
- Disciplined Dreaming: A Proven System to Drive Breakthrough Creativity
- What to Do When You Worry Too Much: A Kid’s Guide to Overcoming Anxiety (What to Do Guides for Kids)
- Manage Your Day-to-Day: Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind (The 99U Book Series)
- Out of Our Minds: Learning to be Creative
- Creative Intelligence: Harnessing the Power to Create, Connect, and Inspire
Original Publication Date: June 10, 2003
Diane Hughes is an accomplished Internet entrepreneur and editor of the popular ProBizTips Newsletter. Subscribe to her newsletter for more tips, tricks, and secrets of the trade — plus get HUNDREDS of eBooks, software and tools just for subscribing! http://www.ProBizTips.com
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