In spite of having different marketing channels, ever wondered why emails are preferred by most marketers, for acquisition and retention? Emails have the advantage of being hyper-personalized and the ability to reach the subscribers’ inboxes while being cost-effective. For a highly converting email campaign, you get an ROI of $44 for every $1 invested and this motivates many … [Read more...] about 15 Tips to increase the email CTR by 200% higher
Email Marketing
Ways to Manage Your Sales Without Leaving Your Inbox
Email is an important communication and marketing tool for every business. It is convenient, fast, and personal without being intrusive. You can manage your sales without having to make calls or leave your office. Keep reading to learn about a few tips to manage your sales in your inbox. Subject Line The subject line of your sales email should be short, personal, and … [Read more...] about Ways to Manage Your Sales Without Leaving Your Inbox
8 Proven Ways To Rule Out Email Marketing Challenges
Email marketing prevails as one of the top methods for business communication. However, it can prove to be the most dangerous way to communicate too. Even a perfect business can go down in vain if they don’t do their email marketing right. Did you know that over 144 billion emails are sent out every day? Your marketing email can easily get lost in the crowd of your … [Read more...] about 8 Proven Ways To Rule Out Email Marketing Challenges
15 E-Commerce Email Examples for Outstanding Results
Sufficient communication with customers is the backbone of any successful business. Communication helps to foster good long term business-to-customer relationships. Email marketing offers a sophisticated tool for nurturing customer relationships, and its main strength is in its versatility. The modern e-commerce marketer can easily leverage the several advantages of email to … [Read more...] about 15 E-Commerce Email Examples for Outstanding Results
5 Types of Email That Can Hit the Wrong Note During Coronavirus Pandemic
As you might expect, anyone in marketing and advertising at the moment must be careful about the language, tone, and timing of engagement with clients and potential customers. The unprecedented nature of the COVID-19 outbreak means that the standard procedures no longer apply, and it ensures that there could be lasting damage to a relationship or your product. >> … [Read more...] about 5 Types of Email That Can Hit the Wrong Note During Coronavirus Pandemic
6 Proven Local Email Marketing Ideas for Small Businesses
We have a huge list of marketing tactics and e-mail marketing is one of them. Unfortunately, some marketers do not consider it as a powerful tool for grabbing the customer’s attention and maintaining healthy relationships with them. According to research, e-mail marketing can be more beneficial for a brand in comparison to social media if it is utilized properly. However, it is … [Read more...] about 6 Proven Local Email Marketing Ideas for Small Businesses
10 Tools for Sending Successful Cold Emails
Correctly composed cold emails can be highly effective. This selection of tools will help you to master cold outreach campaigns and breathe life into your business. Cold email outreach is a tricky task, although it is essential at the early stages of a business. Behind cold email campaigns, there is quite a lot of effort put into content perfection, targeting, and … [Read more...] about 10 Tools for Sending Successful Cold Emails
How to Grow Your Email List as an E-Commerce Brand
As an independent e-commerce brand, you will find that growing your audience is not as easy as it seems. If you are looking into marketing options that can help you with your business you should know that one of the best marketing tools is email. Growing your email list is essential for creating your customer base. Do you want to know how to grow your email list? Well, here … [Read more...] about How to Grow Your Email List as an E-Commerce Brand
Is Your Email List Safe To Use? The Importance Of Email List Hygiene
Are you delivering messages to people who really want them? If not, then your email marketing efforts may need some overhaul. An email list hygiene is critical for any online or digital entrepreneur making that break or entry point into the web marketplace. You have to learn how to declutter your email list as this can make or break your business. What is Email … [Read more...] about Is Your Email List Safe To Use? The Importance Of Email List Hygiene
You’ve Got Money: The Top B2B Email Marketing Tips to Increase Sales
Over 86 percent of professionals choose email as their preferred method of communication. Anyone who says email marketing is dead, either doesn't know what they're talking about, or they're doing it wrong. Email marketing can help businesses build relationships, improve brand awareness, distribute original content and news, generate and nurture leads. If your B2B … [Read more...] about You’ve Got Money: The Top B2B Email Marketing Tips to Increase Sales