Tag: Publicity

How to Get Publicity By Being the Expert in your Niche

February 10, 2016 | By | Reply More
How to Get Publicity By Being the Expert in your Niche

Experts attract more exposure and customers using PR, social media and publicity. While many small business owners often find this a difficult thing to do, the media and customers they will attract through influence spiced with confidence is a powerful combination. Sitting back and waiting to be discovered just doesn’t happen. We like to think […]

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Press Kits: How to Increase Your Chances to Get Publicity

June 12, 2014 | By | Reply More
Press Kits: How to Increase Your Chances to Get Publicity

One step towards generating more leads and business is to be published. Learn the checklist you need to include in your press kit to increase your chances of publicity.

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Learn the Five Key Steps to Getting Free Publicity

May 14, 2014 | By | Reply More
Learn the Five Key Steps to Getting Free Publicity

If you are looking for ways to attract new customers to your business, free publicity is by far one of the best ways to do it. Learn five key steps to getting free publicity for your business.

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How a Publicity Virtual Assistant Can Help Market Your Business

March 26, 2014 | By | Reply More
How a Publicity Virtual Assistant Can Help Market Your Business

There’s so much more competition out there that small businesses are finding it tough to compete in the marketplace. Know how hiring a publicity virtual assistant to help with all your PR needs.

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How to Get Free Publicity for your Online Business

January 27, 2014 | By | Reply More
How to Get Free Publicity for your Online Business

Free publicity really works and if you are looking for ways to attract new customers to your online business, free publicity is by far one of the best ways to do it. Here are five key steps to getting free publicity for your products

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Public Relations Strategy for Your Small Business

December 31, 2013 | By | Reply More
Public Relations Strategy for Your Small Business

Public Relations involves a variety of programs designed to maintain or enhance a company’s image and the products and services it offers. Successful implementation of an effective public relations strategy can be a critical component to a marketing plan.

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How Local Media Can Help You Grow Your Business

October 1, 2013 | By | Reply More
How Local Media Can Help You Grow Your Business

While it’s true that national media attention can bring great rewards to any business, it’s the local media that reaps immediate benefit and where small business owners should concentrate their efforts. Why? Three simple reasons why local media works: 1. Hometown Favorite Local media outlets look for local success stories. You have a much better […]

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Branding and PR: Raise Your Visibility in a Cluttered Marketplace

July 25, 2013 | By | Reply More
Branding and PR: Raise Your Visibility in a Cluttered Marketplace

Have you always wondered how your competitors are getting write-ups and articles in the media? Here are ways you can raise your visibility in a cluttered marketplace

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How to Get Reporters to Open Your Email

June 26, 2013 | By | Reply More
How to Get Reporters to Open Your Email

E-mail is the way most publicity seekers get in touch with reporters to score that precious coverage. Learn how to get reporters to open your email to get publicity

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Knowing Your Media Market Is Critical

April 29, 2013 | By | Reply More
Knowing Your Media Market Is Critical

Not knowing the right media for your business can hamper the effectiveness of your publicity campaigns. Learn about media markets and get more publicity.

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How to Get More Mileage Out of Your Publicity

April 15, 2013 | By | Reply More
How to Get More Mileage Out of Your Publicity

You worked hard to get a story on your business in a popular website or your local paper. Don’t let your efforts ends there — here are seven tips to help you maximize your online and offline publicity:

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How to Use Public Relations for Your Home Business

April 10, 2013 | By | Reply More
How to Use Public Relations for Your Home Business

Yvonne Buchanan, a public relations expert, shares her insights on how a small and home-based business can make effective full use of a public relations campaign.

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