Nowadays, every business that aspires to attract repeat customers will want to consider implementing a loyalty program. These schemes help to incentivize your customers to come back again and again – and they often yield substantial results with just a little bit of investment. According to Frederick Reichheld, the inventor of the net promoter score, increasing customer … [Read more...] about 5 Key Benefits of Implementing a Loyalty Program into a Brand
Loyalty Marketing
Does Your Company Need a White-Label Credit Card?
Have you noticed how often you are offered a store credit card when you are out shopping or shopping online? Have you noticed how hard the pitch is, with attractive discounts and loyalty reward programs on offer? There are sound reasons businesses are trying their utmost to sign you up for their credit card. White-label credit cards, also called private label credit cards, … [Read more...] about Does Your Company Need a White-Label Credit Card?
Does Customer Loyalty Really Matter to a Home Based Business?
The short answer is yes — of course it does. Customer loyalty is an asset every business should develop, whether they’re part of the Fortune 500 or based in a home office. Why? It’s simple; loyal customers do more that just supply repeat business — they also provide valuable word-of-mouth advertising. Unfortunately, customer loyalty can be challenging to both build and … [Read more...] about Does Customer Loyalty Really Matter to a Home Based Business?
Provide Great Customer Service and Gain Instant Customer Loyalty
If you thought that customer service was simply answering your customer’s email, you’re dead wrong! Conducting an eCommerce business takes more attention to detail than a normal brick-n-motor company. With email being the most used Internet application you have a real opportunity to keep in touch with your customers and provide excellent customer service. Great customer … [Read more...] about Provide Great Customer Service and Gain Instant Customer Loyalty
The Customer Revolution: How to Get Repeat Business and Referral
The New Economy Merely satisfying customers in the future won’t be enough to earn their loyalty. The experience customers must receive when patronizing our business must be exceptional and thus worthy of their repeat business and word of mouth referral. The task of delivering this type of service isn't easy ..., however it is a prerequisite for long term business … [Read more...] about The Customer Revolution: How to Get Repeat Business and Referral