When talking about marketing, we need to distinguish two different types: outbound (or ‘old’) marketing and inbound (or ‘new’) marketing.
Marketing Tools
4 Useful Tips to Create More Effective Marketing PDFs
Creating marketing materials in PDF works well for a variety of content. Learn 4 tips on how to create more effective marketing PDFs.
How to Design a Knockout Leaflet to Promote Your Business
Learn how to design an advertising leaflet that captures the attention of your audience, generates a desire for what you offer and makes people want to buy from you.
Small Business Marketing with Printed Promotional Items
There are some simple marketing strategies that any small business owner can implement. One of the oldest and most effective marketing technique in existence is the free printed promotional materials.
Five Ingredients to Make Every Marketing Delivery Sizzle!
How can you make your marketing delivery sizzle? Read the book ‘Secret Sauce: How to Pack Your Messages with Persuasive Punch” by Harry Mills.
Online Tools that Business Owners Need to Get More Customers Online
Your business needs to be good at finding new customers on the Internet. Learn the right tools to help you get more customers online.
12 Free Business Tools to Help the Self-Employed
There are free business tools to help entrepreneurs as they attempt to turn their dream business into a success. Check out some of these few business tools to pave your way to a successful venture.
How to Develop Effective Marketing Campaigns
The success of your business will greatly depend on how well you market it. Create powerful and effective marketing vehicles for your business, and learn a marketing formula that really works.
5 Step Formula for Creating Your Marketing Message
As I was visiting with a friend of mine in the funeral business not long ago I asked him what his marketing message was and he replied, “We sell piece of mind.” I said, “Yes, but explain to me what your message is to your prospects. What do you say in your brochures and advertising?” […]
How Market Research Can Help Your Small Business
Without research, you have no basis on which to answer even the most basic questions. Learn how market research can help your small business.
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