I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase. I walked past a demonstration booth at one of those big show events. I even knew it was coming. About 50% of the people walking out carried two bright yellow cylinder things. As we walked toward the convention center, I told Tim (my other half), "There's one … [Read more...] about 5 Ways to Encourage Impulse Purchases
Sales
5 Sure Ways to Increase Sales Immediately
Last week, one of my clients, we'll call him Rick, had a demo scheduled with a prospect. They typically did the standard "show up and throw up" early in the sales cycle. Trying to shorten the sales cycle, I asked naively, "Why does the customer want to buy? What are they trying to accomplish?" Rick couldn't tell me. I asked if he thought the salespeople knew. He said no. I … [Read more...] about 5 Sure Ways to Increase Sales Immediately
What Are the Top 4 B2B Sales Strategies?
Business-to-business sale is a challenge for several businesses nationwide that struggle to identify and nurture leads to generate sales. Nearly 70 percent of B2B businesses lack a sales funnel or targeted plan to boost B2B sales revenue. The best companies always look for new ways to convert leads into clients who return for more. Using the best B2B sales strategies will … [Read more...] about What Are the Top 4 B2B Sales Strategies?
Top 8 Strategies to Boost Sales for Your Business
The amount of revenue your business makes matters a lot to you. It can help your business reach its potential and generate more revenues. However, you need to work on constantly increasing your sales if you would like to ensure your business reaches the desired growth. Increasing business sales should start with knowing the techniques you can use. This article is an ultimate … [Read more...] about Top 8 Strategies to Boost Sales for Your Business
6 Proven Strategies to Improve Sales Performance
It's no secret that sales are one of the most important aspects of any business. After all, it's what brings in the revenue that keeps a company afloat. And while many business owners know this, few invest enough time and effort into improving their sales performance. A recent study showed that only 25% of businesses make it a priority to improve their sales skills. Why is … [Read more...] about 6 Proven Strategies to Improve Sales Performance