Secret Sauce: How to Pack Your Messages with Persuasive Punch A constant fact of life that impacts every business, digital-driven technologies have profoundly changed how, where ,when, and why customers decide what to buy. Facebook “likes” from friends and online reviews from strangers hold more sway over consumer behavior than Super Bowl commercials, let alone print, radio, … [Read more...] about Five Ingredients to Make Every Marketing Delivery Sizzle!
How to Make Teamwork as a Competitive Advantage
EXTREME TEAMS: Why Pixar, Netflix, AirBnB, and Other Cutting-Edge Companies Succeed Where Most Fail Workplace teambuilding activities have increased dramatically over the past two decades—by, studies indicate, more than 50 percent. In all kinds of companies, leaders believe that when you bring bright, motivated people together for a common purpose, they’ll gel into a … [Read more...] about How to Make Teamwork as a Competitive Advantage