What comes to mind first when you think about publishing your own newsletter or ezine? For most of us, content enjoys top of mind status. As a professional newsletter publisher for more than a decade, the question I hear most often goes something like this, "What should I write about in my newsletter?" It's a good question, and an important one. There's no doubt content … [Read more...] about Starting a Newsletter: Success Starts with Your Strategy
Newsletter Marketing
Top 10 Ideas to Find Engaging Content for Your Email Newsletter
Your email newsletter is a great way to not only promote your products and services but also to engage your readers and begin to form connections that lead to lasting business relationships. The key here is to publish an email newsletter that readers will actually look forward to receiving in their inbox week after week (or month after month), instead of being just one more … [Read more...] about Top 10 Ideas to Find Engaging Content for Your Email Newsletter
How to Write a Winning Email Newsletter
Email newsletter is one of the fastest growing communication/marketing tools today. In addition to being a dynamic, affordable marketing tool, they are also one of the best ways to promote a web site and give you and your clients an excuse to capture valuable data to use for other marketing campaigns. However, email newsletters aren't just printed newsletters delivered … [Read more...] about How to Write a Winning Email Newsletter