A large number of businesses don’t have documented content marketing strategies. The good thing about having a content marketing strategy is that it will make your efforts to be more successful. With no strategy, failure or success is a matter of luck. No one wants to get to a point where he is wasting his efforts. The challenge that most people have is that they don’t … [Read more...] about 10 Ultimate Guide to Create a Content Marketing Strategy to Grow your Business
Learn how to use content marketing for your small business. Create, publish and distribute content for your target audience in order to attract attention and generate leads, increase your customer base, and generate or increase online sales.
Blogs, service/product pages, landing pages, captions, etc. etc. There’s a lot of content to be written online. As any local SEO service company would agree with: Content is the backbone of your online presence! It carries your message across platforms, influencing how people view your brand. Even if you think you’ve nailed the voice, tone, and language of your company’s … [Read more...] about How to Start Writing Better Online Content
You want to position your startup for big things. This means preparing to operate your business on a global scale. It’s something you want to do right from the beginning. The last thing you want to do is think about globalization a year or more from now. Create the right globalization strategy now, and you are more likely to build a larger customer base. Further, investors are … [Read more...] about Content Localization on a Budget for Your Startup
In today’s digital marketing space, content is king, and it’s one of the ways you set yourself apart from the crowd. Content is a necessity for the modern business; it is behind every great brand and helps your customers to understand your company better which translates to more sales. However, boring or irrelevant content will do nothing for your brand. And you … [Read more...] about How to Get More People to View Your Content
The answer isn’t as simple as a "yes" or a "no." It has changed in some ways and remained the same in many other ways. Some things have come up recently and improved the experience, like guest blogging services, while others that used to be useful have been phased out with time. Blogging has come a long way from what it used to be. When it started out, it was a way to … [Read more...] about Are Guest Posts Still Working in 2019?
Image credit: StockSnap In a world full of generic stories and articles, it can be challenging for businesses to personalize marketing strategies and attractive the target audience, especially at a large scale. Regular social media posts can reach a large number of readers, but if the content isn’t interesting or relevant, they would lose their interests really quickly. Even … [Read more...] about Three Strategies to Execute Content Marketing Personalization At Scale
Content marketing is necessary for any company to see long-term success. However, content marketing comprises many things: social media, video, and blogs among them. This makes building a successful strategy complicated, which is why you should turn to other content marketers in your field for inspiration and ideas. This doesn’t mean you have to copy other brands out … [Read more...] about What You Can Learn From the Best & Worst Content on the Web
If you're the type of business owner who likes to do everything on their own, you've probably already started doing some content marketing. You might have read up on keywords, and written an article or two in the hope of driving more traffic to your website. That's good enough for a start, but it probably won't give you the results you could get from content … [Read more...] about How to Go From Dabbling in Content Marketing to Mastering It
Obviously, setting up a world-class blog infrastructure is doable with the guide of experts. Once you have that in the bag, you’re pretty much on king’s road, right? Wrong! You have to keep it updated every week, with content that interests your audience and keeps them coming back for more. And, to top all that, you need to find the motivation, creativity, and inspiration … [Read more...] about 10 Ways to Keep Your Blog Fresh and Updated
Most people have heard the expression “Content is king,” but in recent years regarding content, there has been a definite change of the guard. The content that worked for startups a decade ago may not work so well now. Ten years ago, social media was in its infancy, and mobile was unheard of. Nowadays, not addressing mobile or social media can doom an otherwise promising … [Read more...] about Content Strategies for Startup Success