The Web has created a wide avenue for self-employment opportunities. In fact, one of the hottest careers right now on the Web is freelance copywriting. Every Web site needs content. An e-commerce site needs product descriptions; online publications need articles; company information site needs write-ups, and sales oriented sites need sales copy. Content is the one constant … [Read more...] about How to Start and Succeed in Freelance Copywriting
Marketing to the Right Audience
Your business cannot be all things to all people. You cannot launch a website and say that every person is your audience. You cannot invent a product and say that everyone will use it. Instead, you need to identify who really are your target audience, how you can reach them, and satisfy their particular needs. You need to know the right audience for your products and … [Read more...] about Marketing to the Right Audience
4 Simple Winning Habits for Success
How do people succeed? What makes them do extremely well in their endeavors? What traits propel these people to the top? Winning Habits: 4 Secrets That Will Change the Rest of Your Life by Dick Lyles looks at four simple formulas for becoming more effective and successful. The author Dick Lyles, CEO of the global consulting company Leadership Legacies and formerly the … [Read more...] about 4 Simple Winning Habits for Success
Promote Your Business with Postcards
If your small business is looking for an effective yet affordable way to reach and stay in touch with your customers, drop them a postcard. Postcards are great tools to develop and enhance your relationships with your customers. Often overlooked by marketers, postcards have become a fast, easy and reliable way to increase your sales and profits without spending too much on … [Read more...] about Promote Your Business with Postcards
How to Succeed in Business without Working So Damn Hard
"To succeed in business you need to work harder than anyone else." This is the advice you often hear from those who have attained entrepreneurial success. Success, they say, comes only to those who work, work and work some more to reach their goals. However, you need not work so hard to achieve your dream. According to Robert J. Kriegel, author of the book "How to … [Read more...] about How to Succeed in Business without Working So Damn Hard