Shipping your goods to customers can be a risky business. Packages are often handled roughly, and delicate goods inside can get damaged. This hurts your relationship with customers and your profits as you usually have to send replacements or refunds. The worst impact is probably on your reputation if this happens frequently, driving away future business as well. No customer … [Read more...] about The Best Types of Packaging You Can Use to Protect Your Goods
Running a small business is tough in today’s competitive market. Regardless of what industry you are in, you will need to dedicate a large chunk of your capital to attracting and retaining customers. There are many ways to do this: from coming up with a killer advertisement strategy, creating an eye-catching logo, to investing in premium packaging. Unfortunately, all these … [Read more...] about Cost-Effective Product Packaging Ideas For Small Businesses
Looks matter, a great-looking packaging can lead to better sales. A company will benefit from product packaging that will catch the fancy of consumers. Additionally, it will protect the product during transport, while sitting in store shelves, and in good condition when unboxed which translates into a great customer’s experience. The Importance of Product Packaging The … [Read more...] about Why Product Packaging Matter and How Can It Increase Sales?
Packaging plays an important role in the marketing of your products. It is key to attracting the attention of buyers. It helps define the product, create brand identity, and creates the first impression to consumers in the grocery or store aisles. Here are 10 packaging tips that will lure consumers to buy your product: 1. Understand the customer. The problem today is … [Read more...] about 10 Packaging Tips That Will Make Consumers Buy Your Product