Are you getting people to your site, but just not turning out the number of sales you'd like to see? Perhaps you're not following through with each visitor as much as is needed. No matter how good your promotion is, you won't be taking full advantage of it until you have a complete follow through plan. Naturally, there are many ins and outs regarding getting more sales … [Read more...] about Improve Your Follow Through Internet Marketing Skills
Online Marketing Basics
Profitable Online Marketing: 6 Lessons from Major League Baseball
Does your business struggle with profitable online marketing? If so, you are not alone. Attracting the right customers to a site and keeping them coming back - while also turning a profit - can be a challenge. Consequently, I'm always on the lookout for ways to demonstrate profitable online strategies. Last night, as I watched the Baseball All Star Home Run Derby and … [Read more...] about Profitable Online Marketing: 6 Lessons from Major League Baseball
Using Cost-per-Action to Track Online Marketing ROI
As the online advertising market is poised to grow nearly $10 billion over the next six years, it s essential that we remember the importance of measuring the effectiveness of that spending. There s no point undertaking any marketing or advertising campaign unless you can measure its results. And results are best measured in terms of return on investment … [Read more...] about Using Cost-per-Action to Track Online Marketing ROI
How to Foster Loyalty and Get Repeat Customers for Your Online Business
You work hard to build your web site. You try hard to market your site to acquire new visitors who, hopefully, will become your customer. From search engine optimization, banner advertising, pay-per-click listings, and other marketing strategies - you do everything to get your web site out there. But are you doing anything to make sure that you retain your existing … [Read more...] about How to Foster Loyalty and Get Repeat Customers for Your Online Business
5 Basic Rules of Internet Marketing
Since PowerHomeBiz went online in 1999, we have used a variety of methods to attract and retain visitors to our site. Some worked; some didn’t. We stumbled along the way (even incurred Google's slap), at times – but we took it as lessons and learned from our mistakes. Here are the basic rules of Internet marketing that I have found: 1. Understand that everything … [Read more...] about 5 Basic Rules of Internet Marketing
