There are so many enticing reasons to browse the internet these days. Services like Google and Wiki provide instant access to a wealth of information, social media connects to friends across the globe, eCommerce enables shopping without leaving home, etc. All these (and many more) niceties contribute to why people spend an increasing amount of time on the web. So, taking your … [Read more...] about The Ultimate Guide to Marketing Strategies and Growing Your Online Influence
Online Marketing Basics
Grow Your Business Using Digital Marketing Strategies in Media Groups
A digital marketing strategy (DMS) is developing and executing a marketing plan on a digital platform. A media group can use various online platforms to promote and sell its products or services. First, a company must determine which strategies will work best and then consider whether those strategies will be relevant to the customers. Then they should consider whether the … [Read more...] about Grow Your Business Using Digital Marketing Strategies in Media Groups
How to Create a Killer Online Presence for Your Business – the Do’s and Don’ts
How people perceive you on the internet matters. A lot. It's a massive part of your brand. You'd be surprised at how casually some businesses treat their online presence, especially on social media, to their detriment. If you're going to establish an online presence, then do it right. The process takes thought, planning, and work but yields excellent dividends over the long … [Read more...] about How to Create a Killer Online Presence for Your Business – the Do’s and Don’ts
Types of Security Issues on Google Search Console
The digital era of the 21st century has seen the integration of the internet into our lives. Digitization and technological advancements have created an ecosystem of devices and applications that interact with every aspect of human life. Over the last few years, there has been an exponential increase in the number of websites and online applications, and in turn, a boom in web … [Read more...] about Types of Security Issues on Google Search Console
5 of the Best eCommerce Marketing Strategies to Explode Your Sales
eCommerce marketing is one of the best ways to increase online sales for any company. This is because these strategies raise knowledge about the brand online, and potential customers –or existing ones- get to know about the products offered. eCommerce is a combination of traditional marketing strategies applied in the modern data-driven world, which involves multiple … [Read more...] about 5 of the Best eCommerce Marketing Strategies to Explode Your Sales