The college you attend has a bearing on the skills that are imparted in you. Recruiters look for competent people to employ. Therefore, you should ensure that the college that you are attending is teaching you the right things. What are the skills that you need to be the accomplished marketer that every company wants to employ? Here are a few critical ones: Clear … [Read more...] about How to Choose the Best Marketing College
Management Skills
4 Ways to Improve Your Skill Set When You Start a Home Business
Running a home business can be a dream come true for many people who have always longed to be their own boss. Whether you’ve spent your career working from an office, working in the retail or hospitality industries, or elsewhere, chances are that you have developed some essential skills that you’re able to carry over to home business ownership, and put into practice while … [Read more...] about 4 Ways to Improve Your Skill Set When You Start a Home Business
Top Skills Marketing Students Should Acquire to Succeed in the Field
Marketing is a dynamic field that requires an individual to have exceptional skills to succeed. Gone are the days when all you needed was your degree, and you were ready to take on the job market. Degrees have become very common, and currently, what sets one apart is what you can do and how well you can handle matters. Not to demean education, it is one of the essential aspects … [Read more...] about Top Skills Marketing Students Should Acquire to Succeed in the Field
Leadership and Management Are Different
The difference between leadership and management is sometimes confusing, even to those who are engaged in both occupations. Some jobs require that you be adept at both. If that is the case for you, you should understand both concepts thoroughly so that you know when you are acting as a leader and when you are acting as a manager. When I read articles about … [Read more...] about Leadership and Management Are Different
What It Takes to Successfully Run Your Business
Some people seem to have a knack for sustaining a profit from one year to the next, while others barely remain afloat. If you are having trouble growing your business, you are not alone. Nearly 50% of businesses fail by their fifth year. The good news is that you don't have to become part of that statistic. Listed below are a few tips for achieving success. Have Good … [Read more...] about What It Takes to Successfully Run Your Business
Why Entrepreneurs Need to Learn the Skill of Storytelling
In a data-driven world, facts and figures are the order of the day in sales calls, employee meetings, board rooms, and political assemblies. Traditionally, when a person is trying to convince someone else to do something they use the logic of benefits and features - long the sacred domain of anyone in sales. And they are missing the boat. What truly moves us as human … [Read more...] about Why Entrepreneurs Need to Learn the Skill of Storytelling
8 Ways to Teach Yourself Optimism
Global warming. Terrorism. Confusing health care system. Wars around the globe. Powerful hurricanes and earthquakes. Economic downturns. Look at the headlines and it's enough to make you stay in bed. But wait! There is hope. It's not the cock-eyed optimism sung about in South Pacific, the hottest show on Broadway. Rather it's what psychologists in France are calling … [Read more...] about 8 Ways to Teach Yourself Optimism
Importance of Teamwork in Your Small Business
The third week in May is a very special week in Annapolis, MD. It is Commencement Week for the United States Naval Academy midshipmen, and every year the Blue Angels rehearse on Tuesday and perform on Wednesday afternoon. This year, for the first time in many years, several friends and I went to see this magnificent team perform and perform they did. I took this picture while … [Read more...] about Importance of Teamwork in Your Small Business
Internal Public Relations: Keep Your Employees Happy
How much attention do you put on internal public relations in your company? Do you reward your employees well? Do you validate the good things your executives do? Do you tell your partner, your sales team or your IT staff thank you? These questions point out the places where human nature can fall down. It can also tell you a lot about the "PR" of that person or business. … [Read more...] about Internal Public Relations: Keep Your Employees Happy
3 Secrets to Developing Superior People Skills
Developing superior people skills is not as difficult as you think. Learn three approaches to help you improve your people skills and use it to push your business forward. 1. If What You Are Doing Is Not Working Change Your Approach When I was in school I always had a small group of close friends but I never found it easy meeting new people. By the time I reluctantly … [Read more...] about 3 Secrets to Developing Superior People Skills
