Tag: Green Marketing
How do you distinguish the truly green businesses? There are a number of practices that will distinguish a genuinely sustainable business from one merely practicing “green washing.”
It’s all the rage to talk about green cities, green businesses, and green policies. It makes sense in the big picture to take care of the planet we’re on. But what does “to go green” really mean to the average small business owner?
As we embrace sustainable strategies for the future, green marketing has gained a significant foothold among businesses. But green marketing is not a domain for big businesses alone. Here’s six reasons why small businesses should care about green marketing.