With the advent of social media advertising has become simplistic, cost effective and especially favorable to a new business seeking to build a reputation. Learn the 3 simple steps to promoting a business.
social marketing
10 Tips to Optimize Your Facebook Page
Social marketing involves a lot more than just signing up and pasting up your page. You need to maximize your page’s effectiveness and keep it fresh, updated and alive. Below are 10 things you can do to optimize your Facebook page to make sure your business is getting the maximum benefits.
LinkedIn Marketing: Should You Think of Your LinkedIn Profile as a Resume
LinkedIn has become an important social media platform for small businesses. However, a common mistake in using LinkedIn is creating a profile that reads like a resume. Understand why a LinkedIn profile is not, and should not, be treated like a resume.
Small Business Guide to Twitter
Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. Learn how to use Twitter effectively.
LinkedIn Profile Secrets: The #1 Reason Why Your LinkedIn Profile Fails to Attract More Prospects
LinkedIn has the world’s largest audience of affluent, influential professionals from large and small companies and every type of business and industry imaginable. But are you maximizing your LinkedIn presence? Learn how you can use your LinkedIn profile to attract more prospects.
Adding Social Publishing to Your Social Media Marketing Mix
One type of social media often overlooked by many small businesses is social reading and publishing, which is essentially the sharing of documents, manuscripts and presentations. Learn how to use social publishing for your business.
10 Marketing Basics for Your Home Business
If you want your business to thrive and grow, you need to be actively marketing the business. To really become successful, you must integrate your marketing plan into your daily, weekly, and monthly to-do list. Here are 10 general marketing strategies that you need to be doing to reach your target markets and grow your business.
SMBs Unsure of Impact of Social Networking in Reaching Customers
Majority of small business owners, according to the survey results, are not yet convinced that social media plays a large role in gaining customers. According to a survey conducted by RatePoint, only 36 percent of small business entrepreneurs are using sites like Facebook and Twitter. Are you one of them?
12 Ways to Create an Effective Facebook Page
Facebook presence is considered an important marketing tool for businesses today. Facebook offers the Fan Page where you can create a page for your business and interact with Facebook users. The more engaged your fans are on your Facebook Page, the more successful your Facebook presence will be and the more likely future fans will be to join your Page. Learn how to create an effective Facebook Page.
New Social Learning: Using Social Media to Learn
Discussions on social media often focus on how to use it to market a business and connect with customers. But one key benefit of social media that is often overlooked is how to use it as a tool for learning and knowledge sharing. Check out our review of a book that talks about social media as a learning tool.