Maintaining a relationship with all of your subscribers can be a daunting task. Drip email marketing campaigns offer a solution to help tackle the challenges of small businesses that utilize email in their marketing efforts. Learn 6 essential tips for great email drip campaigns.
email marketing
Are You Ready to Use Videos in Your Email Marketing?
Using videos in email is starting to gain grounds among marketers. Many even believe that video based email marketing is the wave of the future. Learn how marketers are incorporating videos in their email campaigns. Are you ready to use videos in your email marketing?
Best Time to Send Emails
Social media may be hot right now, but email marketing remains an effective medium for reaching out to customers, building relationships and generating sales. When doing email marketing, one of the most frequent question small business owners ask me is : “When is the best time to send emails?”
Email Trends: Blast Emails to Disappear
Email has changed the way marketing is done. It has given businesses a very efficient, fast and low cost marketing channel, allowing users to be more accessible. This year, however, the trend is for blast emails to go down the drain, according to Chris Baggot of the Indianapolis-based developer of e-mail marketing solutions ExactTarget. In […]