Social media is a big, complex subject and the best way to understand social media is to start by talking about what social media is not. Look at the old world of traditional marketing.
Social marketing involves a lot more than just signing up and pasting up your page. You need to maximize your page’s effectiveness and keep it fresh, updated and alive. Below are 10 things you can do to optimize your Facebook page to make sure your business is getting the maximum benefits.
Are you unknowingly writing articles that simply annoy your readers? If you are making the 10 article writing mistakes below, then I’m sorry to tell you – but “YES!” you are.
Here are 10 ways to make sure your article readers do NOT become prospects and customers.
Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. Learn how to use Twitter effectively.
LinkedIn has the world’s largest audience of affluent, influential professionals from large and small companies and every type of business and industry imaginable. But are you maximizing your LinkedIn presence? Learn how you can use your LinkedIn profile to attract more prospects.
When you own a business it is extremely important to get your name and business brand out to the public. We, as business owners, are always looking for new and cost effective ways of doing that. We do not want to settle into a routine because it works. We should always be looking for fresh new ideas to spread the word about what we offer with our business.
One type of social media often overlooked by many small businesses is social reading and publishing, which is essentially the sharing of documents, manuscripts and presentations. Learn how to use social publishing for your business.
Tomorrow is Thanksgiving Day, and a time to reflect on everything that we’re thankful for. I am most definitely thankful for meeting a lot of wonderful entrepreneurs and business owners, particularly those who have shared their stories with our online publications. Their selflessness and willingness to share their experiences in starting and running a business, and lessons they’ve learned along the way, gave us all the inspiration and motivation we need.
Majority of small business owners, according to the survey results, are not yet convinced that social media plays a large role in gaining customers. According to a survey conducted by RatePoint, only 36 percent of small business entrepreneurs are using sites like Facebook and Twitter. Are you one of them?
Using videos in email is starting to gain grounds among marketers. Many even believe that video based email marketing is the wave of the future. Learn how marketers are incorporating videos in their email campaigns. Are you ready to use videos in your email marketing?