[tweetmeme]Why? Because it’s not a smart thing to do and the reasons are quiet justified and proven. Let’s look at what happens if you try and do it all by yourselves and compare it with what if you delegate it to others, even if you are running a small business.
Success tip: Chase your core passion and avoid the non-core.
Michael Jackson can dance and Michael Jordan can play, they can’t switch roles, as they tried to do it in the song JAM. Your chances of succeeding in business are huge if you are following what you are extremely good at and passionate about, and not the other way round. However, as you follow your passion and as your business grows, you unknowingly or unwillingly have to get engaged into business activities like back office tasks, administrative and marketing activities which supports your business. At this juncture you have two choices, either do everything on your own or just follow your core business activity, your passion and delegate the rest to others, it could be your staff or virtual assistants.
“Doing it all alone symbolizes expertise and control.” Really??
A good section of businessmen feel, getting involved in multiple roles speaks about their expertise and versatility, but the question here is: is it a mere attempt at satisfying personal egos or do they really see good business benefits from it?
It will clearly eat into the manager’s time which otherwise would have been spent on the core money making activities. So the choice of delegating it to others remains, which brings us to either choosing between hiring additional staff or outsourcing it.
Delegating involves managing blues…Let’s look at a smarter way to tackle it.
Hiring staff is definitely a more traditional and proven approach to go for, however it comes with managerial challenges, as managers now have to train, delegate and monitor these additional human resources. And putting the manager’s cap on with more staff may prove to be a highly demanding job.
On the other hand, if you opt for outsourcing your non-core tasks like, back office, administrative, marketing, customer support, web development, online/offline marketing, etc., to someone like a virtual assistant, it will surely relieve you from the manager’s role and let you fully focus on your core business generating activity.
Entrepreneurs who dedicate a small piece of their time in overlooking supportive activities and focus more on the core business tasks are said to be more effective and successful. So it’s left for you to decide, keeping all the options and their ramifications in mind.