In the last few years, the mobile food industry has increased its momentum, especially in big urban areas such as New York City, Seattle, San Francisco, Los Angeles and Washington D.C. What sets this new breed of food trucks apart is how tech savvy they are, and their use of social media, in particular Facebook and Twitter.
Archives for April 2010
If you are trying to reach and market to small business owners, what is the best social media channel to use. How do small businesses use social media to look for business information?
To reach your target audience on the Web, you need is to ensure that your website is optimized for the search engines. Search engines are a free source of targeted quality traffic, and understanding how they work should be a top priority for any marketer with a Web presence. You can spend hundreds of thousands of dollars on advertising, but the search engines can give your site massive amounts of traffic for free.
News wires recently reported that famous romance novelist Danielle Steele was a victim of embezzlement by her own staff . Here are some things you need to do to protect your business and ensure that your accountant is not dipping his/her fingers into your bank account.
Small businesses are not fully leveraging available online tools for marketing and growing their businesses, according to a survey conducted by Citibank. Citibank surveyed 552 small businesses across the U.S. in March, and they found that: 37% haven’t used a website for marketing their businesses 84% haven’t used ecommerce to sell or market their products […]
The inspiration to start a business can come from a variety of sources. For most people, the idea to start their business comes after seeing a problem that they want to address. They then look for the root cause of the problem, and identify how the problem can be solved – which then serves as the basis of their business. Learn how some women entrepreneurs found the inspiration to start their businesses.
If you are planning on creating a website, do you have the technical knowhow to design and create a website? Do you know how to maintain and manage a website? Before you outsource, you need to be aware of the pitfalls of using someone else to develop and perhaps manage your website for you.
As a small business owner, the last thing you want is for your place of business to be called “scary” or “freaky,” as the wrong location can drive customers away. You’d want your target and existing customers to feel comfortable in your place of business and even come back repeatedly. Learn the factors you need to consider when choosing the right location for your business.
Starting a business can be a daunting experience. There’s so much to do, so many things to know. And for many, the stakes are high that the pressure to do everything right is intense. Learn the things you need to know when starting a business.
Working on something you love helps make the whole process of starting and running a business so much easier. Work becomes less of a chore because you enjoy what you’re doing.