Hope everyone is having a great holiday season, even if the economy is sagging and business owners like you and me are feeling the pinch.
It’s almost end of the year, and it’s time again to draw up our New Year’s resolutions for our businesses. Preparing resolutions for the next year is my sort of strategic planning session where I go through the exercise of thinking what happened this year, and what needs to be improved or tried differently next year.
George Rodriguez wrote a good list of tips for a better New Year in the article “8 Tips for a Successful New Year:”
- Assess the past year
- Look at everything with a fresh new perspective.
- Set your goals.
- Create your calendar of activities.
- Do the work!
- Pump up your networking.
- Try to learn something new this year.
- Keep your momentum going.
In addition to George’s list, my main goal for next year is to work doubly hard to market our websites and increase traffic. It is important during times of recession to pump up your marketing efforts. Also this year, I will engage more in social marketing and understand how to use the best social networking sites to reach our target audience.
For more inspiration on how to plan your business for 2009, read the article “Top New Year Resolutions You can Make for Your Business” by Jan B. King that New York Times mentioned in a piece today.