I’ve written a new article based on various entrepreneur success stories that I’ve featured on this blog, as well as in the Entrepeneur Success Stories blog.
The article lists some of the 10 unique yet profitable niche business ideas, often from entrepreneurs working from home. Focusing on a niche has been an important strategy for small business entrepreneurs. Instead of being everything to everybody, many small business entrepreneurs choose to offer something different to a small segment of consumers that have unmet preferences.
From dog goggles to gourmet pretzels to home improvement referrals, the key to success is to provide something unique that is not easily duplicated and serves a market need. The success stories featured in the article prove that the most successful businesses are those that are able to spot opportunities — even in the seemingly ordinary things in our every day life.
Kim and Scott Holstein had the idea of offering uniquely flavored soft pretzels as the gourmet alternative to the plain salted pretzel commonly found in groceries and supermarkets. Veronica Dilullo and her husband invented goggles for dogs (or Doggles) when they noticed that their own dog Midnight would always be squinting and seemed really sensitive to the bright light. Some of these entrepreneurs created or invented unique products that their market wants, while some simply took an existing product and enhanced it or added more value to it.
Read the article “10 Profitable Home Business Niche Ideas”