Should you quit your job to start a business? This is one of the most common dilemma faced by those who want to start a business. Once they’ve decided they want to be an entrepreneur, they don’t know whether they should just quit their jobs or hang on until the business is on a more […]
Archives for May 2006
How to Start an Online Store
A reader sent in a question through our Consult Your Guides service asking us for advice on the best approach for starting an online store. Should he create his own website, or go open a store at eBay? With eBay’s popularity on the Web, many small and home business owners face the question: why should […]
Weird Patents: Why Didn’t I think of That?
People sometimes think of crazy things — that’s a given. I’m sure you know someone who constantly cooks up loony ideas. The show “American Inventor” is full of these “what the heck were you thinking” ideas. But do you know that you can apply for a patent even for the craziest ideas? Just look at […]
10 Things You Need to Know When Starting Your Own Home Business
You wake up one day and decide you want to become a business owner. Great! Welcome to the American dream of entrepreneurship. A growing number of people want to eschew the corporate life and become their own boss. But the question is – how do you become an entrepreneur? What exactly do you need to […]
Book Expo America
I just attended the Book Expo America held in Washington DC, and it is definitely one of the biggest and busiest expos ever. Even taxi cabs in DC are wary of going over to the convention center because of the sheer number of attendees and the traffic it brings. But if you are in the […]
How Do You Choose a Home Business?
You have made the decision to start a business from your home. But do you know how to proceed, much less what business to start? Making the decision as to what you need to do in starting a business is the hardest first step. There’s just too many options, too many choices to make. Should […]
Tips to Successful Cold Calling
Mention the word “cold calling” and people often get cold feet. Even for me, the prospect of calling up someone and pitching you to them something is too daunting of a task. It typically requires a lot of courage — and a script that I’ve practiced several times. Cold calling goes beyond phone calls; it […]
Effectiveness of Radio Advertising
While we haven’t done any radio advertising, I always find myself taking note of some of the things I hear on radio ads. I have attended trade shows because I heard it on the radio, and watched concerts because of the radio ad. So I got curious as to how effective radio ads actually are […]
Marketing Claims and Reality
One of the most effective tool in sales copy is the testimonial. Write in your ad copy how you made thousands, if not millions, using your product or technique — and you can expect hordes of people joining your program, buying your ebook or getting your product. But are these claims always real? How true […]
Entrepreneur Success Story: Alison Leibeskind
We’re featuring over at Women Home Business Alison Liebeskind, founder and creative force behind the fashion knitwear Alison Beth Company. Alison was able to successfully use her passion for textiles into a thriving business in a cut-throat industry, and her creations have been featured in numerous fashion spreads. The article focused on how she started, […]