I was just thinking of signing up for an advanced web analytics tool for WomenHomeBusiness.com (our current web stats software only gives us the basic), but Google just released their Google Analytics tool. It is by far the BEST analytics software that I know of that is free. Some of the features that I like: […]
Archives for November 2005
Home Business Alerts: 5 Growing Niches for Your Business
This week’s issue of PowerHomeBiz.com’s newsletter Home Business Alerts can be found here: http://www.powerhomebiz.com/newsletter/2005/nov10.htm
3 Most Important Customer Lessons You Need to Know
I am currently re-reading the book “Steal These Ideas: Marketing Secrets that Will Make You a Star” by Steve Cone (Bloomberg Press, 1 September 2005, ISBN #1576601919, 204 pages), which I featured in a previous post. I think the simple concepts provided in the chapter on “The Three Most Important Customer Lessons You Will Ever […]
How to Write a Winning Business Plan
There are literally hundreds of books that discuss the process of writing a business plan. These books teach you how to write a business plan, including the sections needed, and what each section must contain. But few actually give you the secrets of a winning business plan that can attract the investors you need. “The […]
Profit from 5 Growing Niches for Your Home Business
“Follow the money,” they say. But where is the money? Entrepreneurs are always on the lookout for new opportunities. I have listed below five hot niche markets with significant growth potential and profitability. The list is by no means exhaustive or complete, as I eliminated those sectors that may require high of a start-up capital […]
11 Rules for Selling to a Skeptic
Let’s face it: the greatest accomplishment for a member of the sales community is closing a deal with a skeptic. Many who are proficient at this art agree that it is far more gratifying to convince someone who initially felt your product was not necessary that it indeed is, than to complete what the industry […]
Lesson in Customer Relations in Online Retailing
Ever wonder why customers are no longer shopping at your online store? That no matter how many marketing emails you send, catalogs you send or even phone calls, your former customers no longer wish to deal with you? Today, we join the league of customers who decided to abandon a previously favorite online store. We […]
Baby Boomers: Still Changing the Business Landscape
Continuing with my previous post on the opportunities presented by the baby boomer generation to small businesses, I found this article in ChiefMarketer.com on how this generation is shaping marketing. According to the article, baby boomers are turning 60, yet they still have significant impact on the business, to wit: Health and fitness go beyond […]