The baby boomers of today — those individuals born between 1946 and 1964 — are not the grandparents of yesteryears. They are not some demure grandmothers sitting on a rocking chair. Instead, they are active, busy and generally are doing a lot. Some are even going back to work, or starting new careers! If you […]
Archives for October 2005
How to Write Effective Emails
Despite clutter and anti-spam laws, email remains a cost-effective marketing tool for small businesses. An article in the Direct Marketing magazine lists down the key elements of an effective email, and these are: Identify the main point and pitch it at the beginning If you are selling a product or service, make sure the recipient […]
Chitika: New Way of Monetizing Web Pages
If you are looking for ways to further monetize your webpages and earn advertising dollars, you may want to consider Chitika. The Chitika’s eMinimalls (“Interactive and Intelligent Product Merchandising Service”) program shows in real time the top products suited for your webpage and displays key product information as well as comparison shopping. Publishers get paid for […]
Checklist for Starting a Catalog Business
If you are looking for information on starting a catalog business, check out PowerHomeBiz.com’s list of books that can help you start a successful catalog business. One of the most recent books on this topic is The Catalog Strategist’s Toolkit: Rules, Tools, Forms, and Checklists for Both Print and Electronic Catalogs by Katie Muldoon. In […]
Home Business Alerts: Finding New Ideas for Your Home Business
This week’s issue of PowerHomeBiz.com’s newsletter Home Business Alerts can be found here:http://www.powerhomebiz.com/newsletter/2005/oct21.htm
Article Marketing2: Private Label Rights
An article touting the effectiveness of article marketing just came into my inbox today. The author talks about ways a non-writer can have information products — in his/her own name without lifting the pen! One of his suggestions is to “buy private label rights to a collection of articles or product.” According to the author, […]
Direct Marketing: 10 Steps to Preparing Your Data
Direct marketing remains one of the most effective strategies for some types of products and businesses. If you are one of those who uses direct mail to get the word out about your business, Chief Marketer has a great list of 10 things you need to consider in order to prepare your direct marketing data. […]
Article Marketing: Is it Really YOUR Article?
PowerHomeBiz.com accepts article contributions from other writers. However, we publish only a handful of those submitted to us (of the 100+ articles per day we receive, we publish 1 or 2 of that — either because we know the authors, or because we like the article because it is instructive and the topic/perspective is fresh). […]
Why Consumers are Not Shopping Online
I remember the fearless forecasts made by Web commerce drumbeaters back in the 90s – that the Web will revolutionize the way we shop, and we will now choose to shop in front of our computers instead of going to brick n’ mortar stores. Well, it did happen — but only for some. In fact, […]
Are RSS & Podcasting Merely Fads?
Going through the articles submitted to PowerHomeBiz.com for possible publication, I have noticed a significant uptick on articles focusing on RSS. Many article writers are proclaiming the wonders of RSS, asserting that businesses must jump on the RSS bandwagon in order to grow their market reach. Same with podcasting – that this is the new […]