After a week-long absence, I’m back in circulation (and civilization!). I went on vacation with the family at the beach, and the sun and surf proved to be the right ingredients to recharge my batteries. Entrepreneurs like us who have worked hard for the past months deserve a break to rest our minds and bodies! […]
Archives for August 2005
Using eBay for Your Business
As eBay continues to grow, more businesses are discovering this online marketplace. eBay is the go-to place of bargain hunters (ehem, “value oriented customers”), and big retailers are finding that eBay’s traditional customer base has a place in their revenue model. Companies, both big and small, are discovering the effectiveness of eBay as a new […]
Using a Self-directed IRA for Business Investing
A PowerHomeBiz.com reader sent us this question: Hello. I have a small business that I would like to invest additional monies in. One of the sources is a simple IRA being managed by my financial institution. I was advised that I could set up a self-directed IRA to invest that money in the business. As […]
Tricks of the Banner Advertising Industry?
An interesting article from AdBumb.com posits that banner advertising networks are selling their inventory using the CPA model — unknown to the publishers as well as investors. Said to be a hush-hush but common industry practice, banner ad networks resort to negotiating CPA deals with advertisers in order to sell their low-quality inventory. Afterall, it […]
The Real Secret of Unstoppable Achievers
What marks the difference between the person who achieves their goals and the person who doesn’t? How many times have you been told the difference is just having a definite, well-defined goal. Actually that is putting the cart before the horse, and it’s not really true. You can have a serious goal and still never […]
Finding Merchandise to Sell: Creativity is King in Business
In my last article, The Reality of Buying Wholesale, we looked at some of the controls that the largest companies in the consumer goods market place on their distribution channels. As we learned, some of these companies make it impossible for the small, start-up online retailer to obtain their merchandise. However, this is no reason […]
Celebrating Life: Women’s Expo Seminar
I will be one of the guest speakers at the upcoming expo/seminar geared towards women. Billed as “Celebrating Life: Women’s Expo,” this one-day gathering will include seminars and exhibits covering various aspects of womanhood, including health, career, grooming, home business, and other issues (even daytime soaps!). I will be speaking about “Turning Something We LOVE […]
9 Easy Steps to Writing a Business Plan
Writing a business plan is a fundamental step to ensuring your business has every chance of succeeding. Common statistics state that 9 out of 10 businesses fail on the first 5 years of operation, and of the remaining 10%, 90% fail in the following 5 years. Why? There may be a number of reasons – […]
10 Cardinal Rules for Business Growth
After over 30 years of participating in hundreds of businesses, competing in at least as many different industries, with companies marketing both products and services, you begin to develop and accumulate some fundamental businesses axioms or rules of thumb that seem to make more sense everyday and gain more value in business practice as your […]
7 Ways to Lure Offline Buyers to Online Customers
A July 2005 whitepaper prepared by VerticalResponse Inc. offers a list of 7 effective ways you can bring an offline buyer to your website. If you have a retail store or sells through catalogs and now wants to bring your buyers to your website, here are the suggestions made in the whitepaper: 1. Send promotional […]