I often talk to people who have lost faith in Search Engine Optimization (SEO) firms because of bad experiences. Either they saw no results, felt that they were tricked into subscribing to a service that could not work, or that they wasted money on a firm that did them no good. Although I agree that […]
Archives for January 2005
Lifestyle Entrepreneurship: Making Profit Out of Passion
Freelance writer Mark Henricks says that self-employment can allow you you to do what you love and love what you can do in his book Not Just a Living: The Complete Guide to Creating a Business that Gives You a Life. Henricks asserts that not everyone starts a business for the money. In fact, more […]
10 Strategies to Grow Your Business Without Borrowing
As you grow your business, one of the important challenges you will face is the need for additional capital. Your business may need the infusion of new cash to be able to expand and reach the next level. Or, you may need additional money just to survive. However, getting new money may not be that […]
The Aging Population and Its Effect on Small Businesses
In the next few years, the world will see dramatic transformations in how people consume and buy. These changes will be brought about by gradual aging of the population. The imminent retirement of the “baby boom” generation, combined with longer life expectancies, will place extraordinary pressures on the economic resources necessary to sustain the rising […]
Leverage the Power of Publicity for Your Small Business
Your business is only as good as the number of people who knows about it. For your venture to grow, you need to start spreading the word about your business. You may have the best products your field, but you cannot expect your business to breach the million-dollar mark in sales if only the people […]
Making the Leap from Employee to Self-Employed
A poster in the Webmaster World forum asked this question: should he quit his 9-to-5 job and focus on his web site? His dilemma is a nice problem to have — a site that he started simply as a hobby became wildly successful that he is now part of the so-called UPS Club of the […]
Are You Geared for a Home-Based Business?
Leslie Ann Martin of Cleveland, Ohio was enjoying a successful career as an investment analyst in a bank. When she got married and had a baby, she planned to return to work following a short maternity leave. She hadn’t prepared for a 360-degrees turn-around of her life. “Suddenly, nobody is good enough, trustworthy enough and […]
7 Steps to Successful Web Site Development
Starting a website, and starting one that is primed for success are two different things. Anyone can start a web site, but not everyone can succeed. The process of web site creation entails a number of decision points that need to be made, with each one impacting on the eventual outcome of the online business. […]
New Search Engine Goes Beyond Links
A new search engine service goes beyond what the big three of search — Google, Yahoo and MSN — has so far failed to do: provide answers right there on the screen. Search engines currently provide only a set of links, ranked by a particular combination of algorithms, to web sites that may (or may […]
Small Businesses Vote the Best Technology Products
Small businesses have different technology needs from big businesses. While they operate their businesses on a much smaller scale than the big boys, small businesses also need power, reliability, premium features and good price from their technology products. Thankfully, technology vendors are responding to meet those needs. To find out what technology products small businesses […]