Sales copy has a single function. It is used to impel the prospect to take action. That activity could be to buy something, though it may even be to encourage an inquiry, to trigger a click-through or to create a prospective subscriber to an e-zine. Regardless of the main objective, using sales copy emotional triggers to stimulate activity is a proficient way to boost your … [Read more...] about Sales Copy Emotional Triggers
How to Balance Life and Work
Individuals who have recently owned or that currently own their own company all have many things in common. Anybody who owns their own business has to handle the day-to-day decisions on precisely how to increase their small business. Every person who owns their own business needs to handle marketing methodologies, networking, funds analysis and potentially the most … [Read more...] about How to Balance Life and Work
Passion: Critical Element of Business Success
If you have ever had any business success training, you may have heard a ton of talk about passion when choosing your career or business. You may also wonder why passion is important. Sure, it's nice to enjoy what you do, but how does passion for what you're doing result in overall success? I personally do not see why this has to be explained, but I feel the need to write … [Read more...] about Passion: Critical Element of Business Success
How to Cultivate a Positive Attitude for Business
What is the deal with everyone talking about maintaining a positive mental attitude? What does maintaining a positive attitude for business have to do with increasing success? Friends, family and business associates all say things like, "Keep your chin up", "Look for the silver lining," and "Look on the bright side." There are a million of these sayings and they all point to … [Read more...] about How to Cultivate a Positive Attitude for Business
How Physical Activity Boosts Your Productivity
Do you ever wonder why individuals are continually discussing physical exercise? It's on newspaper covers, radio shows, tv programs, in numerous books and publications, and naturally in articles and reports you discover online. The completely honest answer is that it is because exercising really does change your life. We are not meant to be sedentary creatures; our mind and … [Read more...] about How Physical Activity Boosts Your Productivity