Welcome to Power HomeBiz Guides!

Home | About Us Contact Us | Site Map | Search

 

 

Starting a Business
Working at Home
Financing a Business
Growing a Business
Managing a Business
Marketing/Promotions
Ecommerce/Internet
Online Marketing
Business Ideas
Leadership/Mgt.

Related Articles


10 Rules for Small Business Success
10 Secrets of Successful Entrepreneurs
10 Power Steps to Small Business Success
Secrets of Successful Home-Based Businesses
What Every Start-Up Entrepreneur Must Know

Recommended Books


What No One Ever Tells You About Starting Your Own Business : Real Life Start-Up Advice from 101 Successful Entrepreneurs
Starting From Scratch: How To Start A Business When You Don't Have Money
If You're Clueless About Starting Your Own Business and Want to Know More
On the Move : How to Succeed and Survive As an Entrepreneur
How to Make 1000 Mistakes in Business and Still Succeed
ab
 
10 Tips to Ignore When Starting a Business

When you start your business, you will receive tips and guidance from other people. Listed here are ten myths in starting a business that "coaches" frequently present as core wisdom.

by Cathy Goodwin, Ph.D.
Contributing Author

When I started my business, the guidance was so awful I call one advisor "the coach from hell." Here are ten myths frequently presented as core wisdom. I recommend using intuition as a filter to evaluate all advice. 
(article continued below ...)
 


1. "Career freedom means starting a business."
Clients often assume they can reach career freedom only by starting a business. I know dozens of people who feel very free in a corporate setting. They swim easily in the corporate stream and learn to balance their lives. Some even return after successful entrepreneurial ventures.

2. "Don't worry, be happy." Some advisors tell you, "You'll be great," even if they secretly believe you're following a harebrained path that is doomed to fail. Do your own research and get second and third opinions.

3. "Visualize success." While I support visualizing and attracting, I do not believe you can attract business from a non-existent target market. Better to attract prosperity and fulfillment. You might also try to attract knowledge and discernment so you can evaluate your various advisors.

4. "If you can dream it, you can do it." In her wonderful book, Finding your own north star, Martha Beck debunks this myth with a simple example: She once dreamed she found herself in a bathtub with ex-President Clinton and an owl. Other people dream of meeting the Queen of England or connecting with people who lived ten centuries ago.

The reverse is often true: "You must be able to imagine yourself successful in order to reach your goals." Still, I know people who were catapulted to success far beyond their dreams; they missed the ride but managed to enjoy their arrival.

5. "If other people can have a successful business, you can too." You may be smarter, more creative and more energetic than your friend James, but James may have that special entrepreneurial spark, a trust fund, or a network of millionaires I once had a colleague who would get unsolicited offers of consulting jobs whenever he gave a talk to a group or even a college class. He had a unique combination of expertise, confidence and charm.

Unless you strongly resemble those "other people," they're irrelevant.

6. "You will probably fail." Your advisor may be using fear to motivate you to work harder or sign up for his success course.

Here's a legend: "Maestro," says the surgeon to the famous musician, "I played for you at a master class. You advised me to stop playing professionally. You said I would never be great. I want to thank you. I listened to your advice and became a doctor." The maestro peers at the surgeon: "I do not remember you. I tell all my students that. The great ones ignore my advice and continue anyway."

7. "If you feel energized about your goal, you will be successful." Feeling energized just means you enjoy some aspect of what you are doing. Figure out what you enjoy and design a life to include more of it.

My old friend Richard was energized about his failing business for ten years of negative income. Last I heard he was with a temporary agency, paid hourly, holding on to the title of "independent contractor.

8. "You can always go back to what you were doing before." After months or years of trying to start a business, you and your former career will be different and your former colleagues will view you differently. Better to begin with a job that you can leave if you become successful. Stay in a position of power.

9."You have had a successful career so far and you'll figure out how to be successful now." Basketball players do not always thrive on football teams and baseball is a different game altogether. Enough said.

10. "You will be fine; you just need more confidence." If you lack self-confidence in several areas of your life, see a clinician. Otherwise your lack of confidence in your entrepreneurial skills is probably reality-based and should be viewed as a signal to find another advisor.

 

About the Author:

Cathy Goodwin, PhD, author, career consultant and speaker Helps mid-career professionals find career freedom. http://www.movinglady.com/coaching.html Career Freedom 

====

 

 

ab  

Special Top Sponsor

Sponsored Links
(Advertisements: Your Link Here)