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6.
Carpet Cleaner.
Carpet cleaning is one of the most popular home businesses
today. As the name suggests, your job description is to shampoo
and clean carpets for homes and businesses alike using special
equipment. You can initially focus on cleaning homes or
apartments, and then grow to service commercial establishments
such as office spaces, restaurants and retail stores that could
offer bigger contracts and higher percentage of repeat business.
A carpet cleaning business has a low entry cost. You can
start as low as $1,000 if you initially lease your cleaning
equipment and already own a vehicle to transport your equipment.
As your business grows, you can find used or new professional
carpet cleaning equipment at wholesale janitorial suppliers. To
reduce cost, purchase industrial-grade cleaning supplies at
wholesale prices. Before you start, however, you must have some
skills required for efficiently cleaning carpets and knowledge
of the equipment and supplies to use.
Consider the number of trips you need to make (one to
estimate the job, and the other to do the job), the size of the
carpet cleaned and the need for cleaning in pricing your
services. You can charge your customers either a flat hourly
rate or a room rate. Hourly rates can range from $25 to $50 per
hour. On the other hand, a 10 x 12-foot room of 120 square feet
can range from $18 to $30, at 15¢ to 25¢ a square foot. If
charging by the room, most require a minimum number of rooms to
clean, typically three. You can charge additional fees for
moving furniture to clean the carpet. Potential first year
earnings for this business can reach $35,000, and breakeven can
come one month to six months. To augment your income, you can
also clean upholstery, cars and full houses.
There are various ways to reach your clients and market your
business. Word-of-mouth is the fastest and most effective,
although many carpet cleaners spread the word by placing
classified ads in the local paper, distributing flyers and
business cards.
Resources:
Carpet and Rug Institute (http://www.carpet-rug.com)
Carpet and Fabricare Institute (http://www.carpet9.org)
Association of Specialists in Cleaning and Restoration (http://www.ascr.org)
7.
Financial Planner.
A financial planner guides clients in making sound, informed
decisions on the risks and rewards of specific financial
investments and opportunities. As a financial planner, you look
into all aspects of the client's financial life, including
income from all sources and financial commitments. Unlike a
broker which looks only in stocks, you choose from a wide
variety of financial instruments, such as bonds, mutual funds,
real estate, venture capital opportunities, and others to help
your clients reach their financial goals. Your tasks can range
from providing consulting services to businesses on pension plan
investments to as simple as helping individuals manage their
bank statements.
Demand for this business continues to grow as investment
vehicles become more complicated and the tax implications
increasingly become pervasive. To start in this business, you
need to have an extensive knowledge, training, and experience
working for the finance industry. While no state or federal
legislation define the qualifications of a financial planner,
you need to decide how you will function as a financial advisor
and get the appropriate certification and license. Many either
register with the Securities and Exchange Commission to become a
Registered Investment Adviser or take specialized training and
pass exams to become a Certified Financial Planner. To become a
CFP, you need to pass exams in six areas: tax management,
investments, insurance, employee benefits, retirement and estate
planning. You also need to complete 45 hours of continuing
education every year. Other organizations that issue financial
planning credentials include the National Association of Estate
Planners and Councils (for Accredited Estate Planner), Institute
for Investment Management Consultants (for Certified Investment
Management Consultant), Association for Investment Management
and Research (for Chartered Financial Analyst), and American
Society of Certified Life Underwriters and Chartered Financial
Consultants (for Chartered Financial Consultant).
A financial advisor can expect to earn anywhere from $40,000
to $90,000 per year. You can charge by the hour (typically $50
to $150 or more per hour), a percentage of the assets managed in
the portfolio, or commission from investment products sold. If
you are working on a $1 million portfolio for a client, your 2
percent commission could give you $20,000. You can justify your
costs by showing clients how to increase return on investment by
an amount greater than the commission.
Resources:
The Financial Planning Association (http://www.fpanet.org)
Wealth
Management: The Financial Advisor's Guide to Investing and
Managing Your Client Assets (The Irwin/IAFP Series in
Financial Planning) by Harold R. Evensky
The
Wealth Management Index: The Financial Advisor's System for
Assessing & Managing Your Client's Plans & Goals (Itwin/Iafp
Series in Financial plan by Ross Levin
Best
Practices for Financial Advisors (Bloomberg Professional
Library) by Mary Rowland, Michael R. Bloomberg
8.
Image Consultant.
As the world turns more competitive, the question of
"looking good" in the eyes of an increasingly
demanding customer could spell the success or failure of a
person's business goals. From finding a job to landing a
contract, impression and image counts. As an image consultant,
your job is to enhance a client's image by improving personal
appearance, diction, clothing, and professional etiquette. You
will offer clients advice on wardrobe planning and personal
shopping; analyze their coloring and advice on make-up,
hairstyle or coloring; coach clients on effective speech
techniques; or offer corporate clients with workshops and
seminars on personal grooming and professional etiquette. Think
of your job as "impression management" and
"strategic corporate dressing."
Given people's desire to look good, everyone can be your
potential client. The bulk of your customers, however, will be
individuals, mostly professionals and corporate executives
needing guidance on how to look best as they climb up the
corporate ladder, self-employed individuals who must market
themselves effectively, people seeking employment or changing
fields, and those in specialized occupations such as television.
To get clients, network extensively and build a referral base.
For this kind of business, clients want assurance that you can
deliver what you promise, and may be less inclined to check out
the Yellow Pages. If you have successfully consulted people, ask
for a letter of recommendation or other references. Establish
yourself as an expert in your field by writing a book or
articles for magazines and newspapers. Get your name out to a
wider audience by speaking to social and civic groups.
One-on-one wardrobe consulting can bring you $25,000 to
$40,000 a year in gross earnings, with hourly rates ranging from
$50 to $250, with $125 the average. You can expect higher income
if you do speech coaching, where you can charge from $75 to $300
an hour. Seminars, however, produce the biggest income potential
as this can give you fees ranging from $750 to $5,000 a day,
depending on the number of participants and the nature of the
workshop. The more corporate work you do, the higher your income
potential. Overhead costs for this business can be as low as 20
percent of gross earnings.
Resources:
Association of Image Consultants
( http://www.aici.org )
Image Consulting in the 21st Century by Brenda York-McDaniel
(0970359500)
Professional Presence : The Total Program for
Gaining That Extra Edge in Business-By America's Top Corporate
Image Consultant by Susan Bixler (0399136584)
Attention to
Detail: A Woman's Guide to Professional Appearance and Conduct
by Clinton T. Greenleaf III, Stefani Schaefer, Patti Schaefer,
Holly Strawbridge (Editor) (0966531930)
The Etiquette Advantage
in Business: Personal Skills for Professional Success by Peggy
Post, Peter Post (0062736728)
9.
Personal Chef.
This is one of the fastest growing home businesses with great
income potential, minimal start-up costs, and allows for
flexible schedule. Entrepreneur Magazine calls it "one of
the hottest trends in today's marketplace" while the U.S.
World News and World Report called it a "hot track
career." In 2000, this business was estimated to reach over
$100 million and is one of the rapidly growing segment of the
home meal replacement market.
As a personal chef, you prepare meals one or two times a
month in your clients' homes, providing enough food for two to
three weeks. Given the shortage of time and increasing level of
activity, more people are paying $7 or $8 a meal per person to a
personal chef to come to their homes, prepare several dinners
and leave them in the refrigerator or freezer. When they come
home, they have several choices of tasty and nutritious meal to
choose from, instead of fast food fare or TV dinners.
To become successful as a personal chef, you need to prepare
customized and personalized menus that allow you to make profit
while making your services cost-effective to clients. If you
prepare 10 meals to a family of five costing them $340 per
visit, each dinner costs around $6.80 apiece an amount lower
than the $12 to $15 per person a family would typically spends
in a restaurant. However, you have to be careful that excess
costs do not devour your bottom line. Personal chefs can make
monthly income of $3,000 to $4,000, while
potential annual revenues can $40,000 to $50,000.
While you can get clients through advertisements, this
business primarily thrives on word of mouth. Since you will be
working in your clients' homes, they need to be comfortable and
familiar with you (although it helps to get theft and liability
insurance in the event an untoward incident occurs in your
clients' homes). You can also do cooking demonstrations and
write articles in magazines and other publications.
Resources:
United States Personal Chef Association (http://www.uspca.com)
Hire-a-Chef (http://www.hireachef.com)
10.
Real Estate Appraiser.
Real estate appraisers determine the value of property and
structures. Real estates need to be appraised prior to its sale,
when refinancing or getting a home equity loan, when getting
insurance, in the event of foreclosure or bankruptcy, for
investment decisions, and for other decisions needed on a
property. Your tasks include checking real estate records,
inspecting and measuring property, and calculating value based
on local and industry guidelines. Potential customers for this
business include banks when they grant a mortgage or foreclose
on a home loan; lawyers in estate distribution or dispute cases;
individuals prior to selling or buying a home or contesting real
estate taxes, government when it condemns a property or reassess
taxes; and insurance carriers prior to agreements on property
damage settlements.
To start in this business, contact your state licensing
division for the licenses and certifications needed to become a
real estate appraiser. Credentials through training and
experience are very important in this business. To help you get
some idea of what licenses and training to get, study the ads
for appraisers in the local telephone book and real estate
sections of newspapers. The association where they belong to is
usually listed. You also need to create some samples of your
work to show to prospective clients of your business, to help
establish that your estimates are not wild guesses. As with any
other business, networking with the right group of people is
essential, and in this case you need to develop personal contact
with mortgage companies, savings and loans, and banks to get on
their list of approved appraisers. Joining national associations
can also give you some referrals.
Potential earnings in a year could reach from $35,000 to
$75,000 for residential appraising, while commercial appraising
could bring you $100,000 per year. Appraisers normally charge by
the hour at a rate of $40 to $80 an hour. Overhead expenses for
a home-based operation are moderate at about 30 percent.
Resources:
American Society of Appraisers (http://www.appraisers.org)
Appraisal Institute (http://www.appraisalinstitute.org)
The
Foundation of Real Estate Appraisers (http://www.frea.com)
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